This campaign is closed

Abhati Beauty with Dignity!

Coined aesthetic activists. We're bringing you a lifestyle brand, with a mission to educate girls.

You may also be interested in

Closed
Closed
Closed
Closed
Closed

Abhati Beauty with Dignity!

Abhati Beauty with Dignity!

Abhati Beauty with Dignity!

Abhati Beauty with Dignity!

Abhati Beauty with Dignity!

Coined aesthetic activists. We're bringing you a lifestyle brand, with a mission to educate girls.

Coined aesthetic activists. We're bringing you a lifestyle brand, with a mission to educate girls.

Coined aesthetic activists. We're bringing you a lifestyle brand, with a mission to educate girls.

Coined aesthetic activists. We're bringing you a lifestyle brand, with a mission to educate girls.

Anju Rupal
Anju Rupal
Anju Rupal
Anju Rupal
1 Campaign |
Appenzell, Switzerland
$25,230 USD 110 backers
100% of $25,000 Flexible Goal Flexible Goal

Our mission is “Sanitation is every child’s birthright”. Help us launch by grabbing a perk.

We are Abhati Suisse, a Swiss-Indian collaboration.

Abhati natural products are developed with our minds on the earth, an eye for beauty, and our hearts in the right place, to improve health, sanitation, and education.

Our initial product launch is One Hand Washes the Other.

One Hand Washes the Other is developed with nature in mind, from the ingredients to the packaging and ultimately to the environment and the people it sustains.

Indian herbology meets Swiss refinement: The rich recipe combines traditional remedies like anti-oxidizing moringa oil from India and soothing, antimicrobial Swiss Alpine edelweiss, along with other natural extracts. Our formula purifies, balances, and regenerates, while leaving skin velvety and refreshingly fragrant. Our products do not contain artificial colorants and are free of chemical preservatives, petroleum derivatives, and sulfates. Abhati packaging is green and environmentally friendly.

Your skin will be cleansed, pampered, and receive “peak” protection from the herbal extracts of plants native to the Indian Himalayas and the Swiss Alps.

Your donation will help launch this product.

Your product purchase will help buy toilets for schools that have none.

The dirty facts on poor sanitation

·  4 out of 10 people worldwide or 2.5 billion, have no proper place to poop

·  public defecation leads to disease, epidemics and social exclusion

·  diarrhea, a result of poor sanitation, causes 1 death every 20 seconds

·  sanitation can reduce contamination and resulting deaths by 37.5%

·  hand washing alone reduces deaths by 35%

Our first product

Since proper hand washing promotes hygiene and health, we thought it appropriate to launch the Abhati “Beauty with Dignity” campaign with our hand wash solution One Hand Washes the Other. Your donation is needed to kick start our first production batch run and distribution.

Our progress so far

Besides the R&D for the most awesome skin care line in bi-cultural cooperation, we are currently in talks with a major international retail chain in Switzerland to distribute our first product. Contacts have also been established to a few other potential retail chains abroad, which have shown interest in supporting Abhati.

FAQ Abhati Suisse: Background and Future

Who is the founder and what's her motivation?

My name is Anju Rupal. I was born in London to parents of Indian heritage. Raised in the UK, with an Indian-British upbringing, I first went to India at the age of 22. That was more than 20 years ago; I was walking on the streets of Mumbai, when a young
woman named Sita, with 2 children, nudged me from behind on the shoulder. When
I turned to her, she looked at me with shame in her eyes and asked me, in her urgency, to look after her two children while she sought a quiet place to go to the toilet.
This moment and the expression on that woman’s face have stayed with me ever
since, It has been my inspiration in founding Abhati.

I worked many years as a policy and social worker with victims of domestic violence in the UK & Switzerland. As an entrepreneur, I can look back on more than 10 years of experience. I'm a global citizen; a Swiss wife and mother of 2. And I recently founded an emergency walk-in clinic for children in Zurich Bahnhofstrasse and was on the board of an NGO called Weforest.

Who else is involved?

Divya Kalra, Campaign Manager, brings 8 years of project management & supply chain optimization experience to the table. She has an IT background and holds an MBA. She is well connected in India and Switzerland. Her commitment to Abhati is a matter of heart and soul.

Belinda Fleischmann, Focuses on building strategic alliances between commercial, philanthropic and NGO communities. She specializes in the fields of water, health, education and clean energy. Belinda serves as an Advisor for the World Toilet Organization, which focuses on health, dignity and well-being for all through sustainable sanitation. She holds an MSc in Urbanization & Development from the London School of Economics & Political Science.

What is the meaning of Abhati?

Abhati is an old Sanskrit (Ancient Indian language) word, which means "shine" or "illuminate your soul". 

Our Supporters 

Abhati Suisse has succeeded in attracting followers with pertinent skills to join the Abhati movement!

From the cosmetic industry, design company, lawyers, entrepreneurs, universities, and thought leaders.

                                     

 

 

                        

   

            

What is unique about Abhati's approach?

To create awareness and break taboos.

Education:

Our “One Hand Washes the Other” school curriculum will outline the way to effective hand washing and its benefits in preventing disease and deaths. The goal here is to inspire a change in behavior towards ending public defecation and creating good hand washing practices.

Installation:

We partner with trusted NGO's like Sulabh International to install the toilets needed in schools. Our strategy is to create local partnerships, community ownership, and long-term infrastructure maintenance.

Which schools is Abhati targeting for Sanitation?

We have targeted schools in India for phase one.

Unnati Vidyalaya School caters to children from families considered as lower caste.

Nootan Gujarati Mishra School has a high drop out rate of girls leaving school.

SANITATION + GIRLS = EDUCATION + EMPOWERMENT

Looking for more information? Check the project FAQ
Need more information
Let us know if you think this campaign contains prohibited content.

Choose your Perk

Help Send a Toilet to School!

$15 USD
Join the Abhati Movement and support us to launch our natural fine products in the spirit of sustainability. With our minds on the earth, an eye for beauty, and our hearts in the right place.
18 claimed

Trendsetters Pack

$50 USD
Get 2 bottles of One Hand Washes the Other hand wash worth $50 (includes shipping). Exclusive hand-mixed first-run batch for our indiegogo supporters.
Estimated Shipping
January 2014
34 out of 100 of claimed

For You and Loved Ones Pack

$100 USD
4 bottles of our exclusive hand-mixed first-run batch of One Hand Washes the Other worth $100 (includes shipping) for our supporters incl. personal thank you note from the school children (Abhati sanitation recipient) Pls. note: Hand wash is delivered before personal thank you note, which will be sent mid-2014.
Estimated Shipping
January 2014
26 out of 100 of claimed

Small Business Pack

$200 USD
A pack of 8 One Hand Washes the Other hand wash worth $200 (includes shipping).
Estimated Shipping
January 2014
13 out of 100 of claimed

Group Trip – Single Ticket

$1,500 USD
Lifetime experience in the Himalayas for you in the group of 6 for a 7 day trip. Food, stay incl. mountain equipment & team. Led by the famous inspirational adventurer + expedition leader Satyabrata Dam, who has climbed the highest peaks on all 7 continents. Trails in India or Ladakh-special peek into local life in Himalayan villages. Booking March-Oct. Please send your month preference. Full refund if not enough participants. Flights not included. Contact us for details anju@abhati.ch
2 out of 6 of claimed

VIP Pack (15-day notice)

$2,500 USD
In addition to 2 bottles of One Hand Washes the Other hand wash and a surprise gift, you will receive a first-hand look into our future plans and a unique opportunity to collaborate with us. Discuss future joint venture ideas from distribution, marketing, advertising, sales and more. Enjoy an organized hiking or cable car trip to the Swiss Alps and explore the botanical ingredients used for Abhati. Stay with a Swiss farmer family (flight not included; Includes 2 breakfasts, 2 night stays for 2).
1 out of 2 of claimed

Himalayas Group Trip

$9,000 USD
Lifetime experience Himalayas for friends/family/corporate group: max. 8 people/7 days-customizable. Food, stay incl. mountain equipment with famous inspirational adventurer + expedition leader Satyabrata Dam, who has climbed the highest peaks on all 7 continents. Trails in India or Ladakh-special peek into local life in Himalayan villages incl. sanitation facilities Booking March-Oct. Flights not included. Contact us for details. 30-day advance booking.
1 out of 2 of claimed
sold out

Wow - Our First School

$500 USD
Estimated Shipping
January 2014
2 out of 2 of claimed
sold out

Alps Retreat Pack

$1,500 USD
1 out of 1 of claimed

You may also be interested in

Up Caret