Making a difference in your children's future starts by
making better choices today
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BIG CORPORATIONS OWN THE INFORMATION PROVIDED TO YOU
Big
corporations with their fat advertising budgets don't just buy pages in
magazines or banners on websites, they control the editorial content
and direction of the most popular, and possibly, your favorite media
outlets. They want you to believe that the worst choices for you and
your family are the only ones available. They have lowered your expectations and numbed your brain. Don't take our word for it...read it for yourself
http://www.theonion.com/articles/let-me-explain-why-miley-cyrus-vma-performance-was,33632/
DEMAND HONEST AND UNBIASED INFORMATION
Parents today are facing educational but also social and environmental challenges.
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Green-washing, vague legislation contribute to growing confusion.
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Green Steps Media's core mission is to deliver honest and unbiased information
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through stunning photography,
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engaging design
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provoking
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and thought-provoking articles.
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NCW AMBASSADOR NETWORK: INSPIRING YOU TO MAKE A
DIFFERENCE
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We have chosen to work with a selected pool of advertisers, the
underdogs, the mompreneurs, the small companies that are truly making a
difference, creating better and healthier products but don't have big
budgets to let you know. We have decided to sacrifice profits and
preserve editorial integrity and we ask you to support us to be able to
continue to provide honest and unbiased information that matter to you.
We have decided to cut the middle man (the newstands) and create a new
distribution model that relies on parents to distribute the magazine and
spread the word about the platform. We will engage moms and dads across
the nation to distribute NCW at their schools, local events, sports
practice and share it with their network of friends. If you care your friends will care too. It's not just a magazine, it's a movement.
WE WANT TO PROVE THAT SUSTAINABLE CHOICES CAN BE ATTRACTIVE
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A COMMITMENT TO SUSTAINABILITY
This motto is not just at
the core of our editorial direction, it is the staple of our productive
process. This is why we have chosen to print our magazine on PCW
certified paper with soy ink, and why our print run and
circulation are niche-targeted to access only the most discerning readership without undue production waste.
Through
content, choice of advertisers and corporate actions, Natural Child
World and Natural Pet World advocate for environmental and social
responsibility.
ALL WE NEED IS YOU
--> Pledge
to become an Ambassador and help distribute our magazine to like-minded
parents who you think will benefit from the information enclosed (visit
www.naturalchildworld.com for more information)
--> Contribute
with a donation to enable us to continue to produce our magazine and
allow us to make it available to as many parents as possible
--> Share it with your friends on Facebook
Risks and challenges
Some people may say that print is dead. Obviously we don't
think so. It is true that news and a wealth of information may be found
free online, but it is also true that the web has become a byword for
fast and cheap. Why isn’t it synonymous with fearless, investigative and
enticing writing?
We have worked to create a product that is compelling, unique,
thought-provoking and that parents love. So far the response has been
amazing.
Shipping costs play a huge role in our expense, our goal is to get at
least 50% of our distribution "requested for" so that we can qualify
for periodical rates. This will cut some of the shipping costs almost in
half. The more parents subscribe the higher the chance.
