Who Is Blatant?
Before we get to the breakdown of the campaign, here is a brief background of who exactly we are:
- Blatant! Lacrosse (A division of "Blatant!") was formed in 2011 by co-owners, Michael Brennan and Joe Potenza, while attending Dowling College and Hofstra University, respectively.
- Founded as an e-commerce business based in Huntington, NY, Blatant! Lacrosse currently operates in five different sectors inside the lacrosse market: Wholesale distribution of Blatant! Mesh, Blatant! Events (tournaments, leagues, camps and clinics), Team Sales (custom uniforms, spirit-wear and equipment), Online Sales, and Event Sales.
- Along with our website, you might have noticed our presence vending at over 50 tournaments in the Northeast each year.
- For more information about our company and to see our product offerings, make sure to check out our website, www.blatantlacrosse.com and follow us on Instagram @BlatantLacrosse.
What We Need & What You Get
- We are seeking a minimum of $25,000 of funding to facilitate the expansion of our business.
- This funding will primarily help us diversify our product line, increase inventory storage and shipping capabilities, as well as expedite the release of our new, highly-anticipated performance mesh, entitled, "Empire Mesh".
- In return for your loyalty and financial commitment, we will be awarding patrons with numerous rewards based on certain funding benchmarks. These rewards include, but are not limited to: free samples of our unreleased, "Empire Mesh", full individual and team apparel packages, and corporate sponsorships at our events.
- For a full list of the rewards that come along with helping fund our expansion, please refer to the "Perks" section of the campaign.
The Impact
Here are some of the many things that your contribution will better allow us to do:
- Speed-up the release of our new line of performance mesh (Empire Mesh).
- Increase our warehouse square footage to allow for easier inventory storage.
- Improve our shipping logistics for more efficient packing and thus quicker delivery of online orders.
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Giving potential corporate sponsors the ability to be featured on our Blatant! Events website and on t-shirts and signage at our tournaments, camps, and leagues (exposure to over 15,000 people each year, not including website hits and daily social media viewership).
- Again, for a full list of all the additional rewards that come along with contributing to our expansion, please refer to the "Perks" section of the campaign.
Challenges We Face
- Being based in a market (Long Island, NY) that is over-saturated with similar businesses pertaining to the world of lacrosse, there is always the risk that a bigger, more well-known company will undercut our pricing to try and price us out of the market.
- With the additional funding we are seeking, we will be able to go toe-to-toe with larger competitors who might challenge our ability to grow. By having a vast pool of financial resources to access, we will be able to increase our production capabilities, and thus make our product line more accessible to more people.
Other Ways You Can Help
- Even if you can't contribute financially, you can still help us out by using the Indiegogo share tools!
- And as always, make sure to let your friends and family know about the #BLATANTEMPIRE on Instagram, Twitter, YouTube and Facebook.