Our Story, Our Vision
It all started with a surfer, a hiker, and a mountain man that came together at a coffee shop in Newport Beach, California. We all had a passion for the food that drives our outdoor adventures. Whether it was surfing in Newport, hiking in Yosemite, backpacking through Utah, or just getting through an 8 hour work day, we arrived at two conclusions. Either the food we used didn't have enough energy to get us through our adventures, or the food that did have the energy was way too pricey. So we decided to make our own. Using a mixture of family recipes passed down from generations and new recipes we have infused with a modern flare, we have made our line of All Natural Trail Grub.
What makes us different?
Our Ingredients:
Our Trail Grub is power packed with energy that makes it easy to finish your hike, run just a little bit further, or hit that next big wave. We use superfoods like the Maca Root, Goji Berries, and Acai Berries, just to name a few. We use the best ingredients in every product we make. We know that everyone has different adventures and hobbies in their everyday life and we want to offer something for everyone. From the everyday nine to five work week, to the 7 day backpacking trek through the Rockies, we have the Grub to get you through.
Our Products:
We make an assortment of granola bars, trail mix, oatmeal and granola. Here are some of what we make:
- Oregon Berry Trail Mix: A power packed trail mix
infused with a variety of berries to keep you on the trail.
-
Pacific Crest Trail Mix: A sea salt combination of
nuts and dried fruit that have a taste that satisfies on any day.
-
Blueberry Oatmeal: A delicious oatmeal that
will satisfy any early morning breakfast to give you lasting energy.
-
Brown Bear Oatmeal: A savory brown sugar
cinnamon oatmeal that gives you an amazing energy that will last throughout the day.
- Yosemite Crunch Granola: A protein packed granola with goji berries, flax seed, and hemp protein powder.
-
Black Bear Granola: A granola infused with the
power and energy of dark chocolate and the maca root.
-
Apple Spice Granola: A granola that has all
natural chunks of apple and organic oats.
- Chocolate Almond Energy Bar: A mix of almonds, granola, and chocolate to give you the most energy when you are hitting the trail..
- Honey Pine Granola Bars: A date based granola bar that combines honey, almonds and pine nuts to have a power packed energy.
We will be introducing two of our products through the Indiegogo Campaign. We will be launching with one of our Oregon Berry Trail Mix and our Chocolate Almond Energy Bar. Our full line will be launching in the months following our Campaign.
Our Pricing:
We strive to provide a quality product that is not only tasteful, but affordable. We have a small overhead that lets us reduce our prices. We sell our products at up to 40% less than our competitors. We believe that great, all natural and organic Grub should not cost an arm and a leg.
What We Need & What You Get
We need to raise $3000 for necessary expenses. We have our commercial kitchen set-up and ready to go. We are launching this campaign to raise essential funds for our FDA licensing, inventory, our website, and to get the word out about who we are. The most important of the three is the licensing. We have the recipes, we have the drive, now we need the go ahead. Once we have the licensing every thing else should fall into place. We need more inventory, a more streamlined website, and more exposure.
Why get in now? You will get premium product, and quality gear for a bargain. From $1 to $5000 we have perks that reach any pocketbook. Including stickers, shirts, hats, mugs, trail mix, oatmeal, and a chance to come on a hiking trip with us. And let's not forget the perk of being able to say you bought Grub Tree products before it was cool.
The Grub Tree Impact
We are passionate about making great all natural snacks that will keep you lasting all day, but we are equally passionate about making a difference. Now since the three of us are all dog lovers, we want to help other four legged friends. During this Indiegogo Campaign we are going to donate 2% of our profits to help take dogs in shelters and train them to be Search and Rescue dogs. Once the Indiegogo Campaign ends, Grub Tree will donate 2% of every purchase to Search Dog Foundation who trains and saves these dogs.
Mountains to Climb
We are entering into a very challenging market. There are competitors that offer organic and all natural snacks. They are well known and have recognition, but we have two very big advantages to our Grub.
- Our prices are far more affordable.
- Our Grub has more power packed superfoods in every product.
The key peak we must climb is getting our name out there. We are focusing on using our already vastly growing Instagram and Facebook pages to connect to our consumers.
Spread the Word
Participating in our Campaign will let you have steep discounts on all our gear and Grub. Not only will you get in early, but you will be able to say you helped start Grub Tree. Now that you are in, spread the word and tell your friends!