Some
Background....
PROSERIES® Athletic Equipment Company, founded in 1999 and based
in Southern California, is a Made in The USA manufacturer of top quality cold
therapy ice wrap products. PROSERIES® original ice wraps have received a tremendous
following from leading orthopedic physicians, physical therapy clinics and
professional athletes.
We have spent years perfecting our cold therapy compression
wraps to fit perfectly on all areas of the body that are commonly injured. The
ProSeries wraps are custom made to control pain and inflammation in the ankle,
shin, calf, knee, thigh, hip, back, and shoulder. Regardless of your level of
performance, from amateur athlete to high level professional, we have an ice
pack and wrap to help you function at your best.
The Next
Step...
After years of providing our ice wraps and bags to the masses
with recognizable success, we're now faced with the challenge of what comes
next for ProSeries. What new product can we design and how to bring it to
market? We wanted to come up with something simple but effective that
would continue to expand the ProSeries brand as well as doing what we've always
set out to do....
Simply help our customers feel better.
This time around, we've focused our efforts on the little ones!
The
Solution.
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KoolPal is a line of ice bags made specifically for kids!
These bags have fun designs that your kids will respond to. Parents
also don't need to worry because these bags are completely PVC Free with a non
toxic lining. They also have a patent pending integrated gasket built
right into the cap making them not only leak proof, but also child safe!
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These bags will be something your kids can call their own.
It's amazing the results we get with a slightly different delivery.
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Science!!!
As we said before, our ice bags use real-ice. Simply fill
the bags with ice and a little water. No gels or chemicals are used.
Here's a chart showing some comparisons of KoolPal to some popular gels.
The choice is clear!
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These gels just simply go on way too cold, and get warm
way too fast!
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Whether you have a boy, girl, or both, there's a KoolPal design
available to keep them all happy!
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Finally,
the Selection of KoolPal Ice Bags!!
This is the starting lineup
for KoolPal. Should things really explode, we will
add some new styles as a stretch goal. Let's get there!!
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Top Row from L to R - Hearts, Smiley Faces, Multi-Sport
Middle Row from L to R - Penguins, Ducks
Bottom Row from L to R - Football, Camo, Kittens
Now, here's the backbone of the ProSeries brand. There's a wrap to fit
most every joint and those sore spots that aren't easy to treat. Please
visit our website at www.proseriesusa.com to
reference the whole product line and pick exactly what you and your loved ones
might need.
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Risks and challenges
Given that we've been in this industry for some time and already
have good relationships built with our material suppliers, our project should
be able to be executed with minimal delays.
There is always of course Murphy's Law to consider, but we're
very comfortable that we can meet our shipment deadlines for your incentives!
Help Make Koolpal a Reality!
Thank you so much for taking the time to review our new product and campaign, This project is close to our hearts, but to make this come to fruition we do need your help. Please find a perk that works well for you and your loved ones. If you can't contribute we more than understand, but we'd still love your help in getting our campaign into more people's hands. So no matter what you can do, please come take this journey with us and help us spread the word!
Thank you for all your support!