The MagBelt is the perfect belt for everyone. It looks great in the pool, a night on the street, and will keep your pants up at all times--whether it be jogging, folfing, ice-fishing, playing Free Bird for your fans, performing acrobatic maneuvers, twerking, or just standing around...looking ice cold.
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Choose from 4 different belts and buckles.
The MagBelt works for everything, from meetings to mountains.
Magzook was born on a highway.
While riding his motorcycle through Michigan, Devin found the cuff of his pants blowing up and exposing his legs, which resemble that of a yeti. He thought there'd already be a product on the market to remedy this annoyance, and he quickly found something to meet his needs, purchased it online, and hit the open road. This overpriced solution quickly failed, and he knew that he could create something of higher quality at a lower price point.
Devin invented the sliding magnet system to secure his boot straps.
Not having a clue how to sew, the first prototype was made using copper wire, elastic nylon, two magnets and a metal clip. Seeing that it worked, he asked his grandma to teach him how to sew using her antique 1951 Singer Sewing Machine. Armed with a few metal clips, some spare webbing, and four magnets, he created the first pair of bootstraps called MagStraps. He soon realized the tightening system could be applied to other products, and after days of stitching and fine tuning the MagBelt came to life.
Devin's actual grandma. Not a paid actress.
Devin's motorcycle boots and his grandma's sewing machine.
With two magnets, some belt webbing and a metal ring, Devin created a magnetic belt that eliminates belt holes, belt overhang and adjusts to fit perfectly to your waist--even if you gain or lose weight. Devin wanted to get the product to market quickly and was looking for a business partner to help him along the way. At the time, Devin was driving for Lyft to help fund the idea. He picked up Kyle as a rider one Saturday morning, showed him the MagBelt, and they soon decided to partner.
Meet the team! Kyle Johnston, Devin O'Neill and Mike Sternoff
After deciding to launch the MagBelt on Kickstarter, they knew they'd need a great video and asked Mike to fly down from Seattle and help them out. After seeing how awesome the MagBelt was and it's pants-hoisting potential, he joined the Magzook team.
Whether giving a presentation or fly fishing, you're backing a belt that goes both ways.
We have sizes from Small to XXL.
Great for work. Man purse not included.
They're like a bunch of awesome magnetic cinnamon rolls.
Support Us, We'll Give You a Belt...or Four
If you support MagBelt on IndieGoGo, you'll get a sweet belt. Give more and get more MagBelts—pretty much the definition of a win-win. If you want a belt that fits great, stays put, adjusts if you gain or lose weight, and generally looks awesome, then you need a MagBelt.
“Simplicity is the ultimate sophistication.” - Leonardo Vinci
We're the three best friends that anyone could have!
Product Warning:
The MagBelt contains powerful magnets that could be potentially harmful to people who have implanted medical devices such as pacemakers. Persons who have these devices should not wear the MagBelt. To avoid damage keep metal objects and media devices such as computer disks, tapes, and credit cards away from the MagBelt. Magzook assumes no liability for loss, destruction, and/or damage to any person and/or objects.
Buy in mass and be massively awesome. 10 MagBelts and 10 MagBuckles in any color we offer.
This is our only international shipping option. Due to customs issues and other common problems that occur when shipping internationally, ABSOLUTELY NO REFUNDS, RETURNS, OR EXCHANGES WILL BE ACCEPTED FOR INTERNATIONAL ORDERS.
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