Hi everybody, thank you for taking the time to read more about the Maternity Dream Sleepwear story....
My name is Michael Bastarache and I am the founder and developer of the sleepwear. My background is quite simple. I've always had a creative flair and an entrepreneurial spirit. When my wife voiced her issues with the C shaped maternity pillow she was using during her second pregnancy I had a "light bulb" moment and that's where the sleepwear idea was born.
My true intention for coming up with the idea was to help all mothers to be around the world really get the most out of each and every night's sleep. I understand this is an issue that mothers to be have struggled with for a long time. I want to give full merit to traditional maternity pillows but with our very own proprietary foam panel design the issues that have existed for so long have been addressed.
TESTIMONIALS:
Ms. Alyssia Donovan (5 months pregnant):
“I slept great with the top to be honest. I love it. Mainly because it kept me from sleeping on my stomach, which you're not supposed to do when pregnant. So it kept me from waking up throughout the night.”
Ms. Shelby Steeves (7.5 months pregnant):
"I loved everything about the top!! It really helped me get a great night’s sleep!"
I knew the key to the perfect supportive design would be to modify the shape of the wedge pillow so that it would contour on the inside to perfectly fit the curvature of the belly going down to the waist. In addition to occupying the void space between the bottom of the belly and the hip bone; as it would fit if the mother to be were in a standing position with a cubic outer shape. The proprietary foam panels I developed are slightly smaller and slightly more firm than the average wedge pillow. The maternity yoga top, with the large oversized pockets, hold the panels in place so there's very little adjustment required, it takes up less space and it generates less heat than those large, oversized maternity pillows.
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So what we are offering as a perk is a discounted price on the sleepwear from $119.00 to $89.00 CANADIAN CURRENCY ($89.00 to &67.00 US CURRENCY) for all who make a minimum contribution of $67.00 USD to the campaign. Once your contribution is made you will receive your very own sleepwear! Of course, the idea is to help all women who are planning their pregnancy in advance. Our estimated manufacturing timeline is 8-10 months. The size of all women planning to use the sleepwear would be based on the size you would be prior to pregnancy. Please message us at maternitydreamsleepwear@gmail.com with your size once you have contributed. If you discover that you are carrying multiple babies please message us and we will be happy to send you a different size based on your waist size at 6 months. Feel free to visit our website as well at www.mdsleepwear.com
Our campaign funding target is $100,000 and the following is the breakdown of where the money is needed (CANADIAN CURRENCY): 2,000 yoga tops at $16 per top=$32,000; 4 sets of foam casting tools=$20,000; 2,000 sets of foam panels at $6.50 per set=$13,000; estimated cost of shipping 1,493 units individually=$45,364; estimated Indiegogo fees=$13,000 with a grand total equalling $123,364 and the remaining balance going to marketing and facility expenses.
On behalf of myself and the Maternity Dream Sleepwear team I want to express our deepest gratitude for your support. Please share our campaign with any of your family or friends who are planning their pregnancy. Also feel free to submit any questions you may have on our website and we'll do our very best to answer each and every one of them as soon as we can.