The Story
My name is Pete Cannella. I am a local singer/ song writer/arranger in New Jersey trying to get my start as a professional recording artist. I got my start as a singer in Okinawa Japan. When I returned home I continued singing as a solo artist in the U.S. mostly in New Jersey, Delaware, and Pennsylvania. I have written quite a few songs but my equipment is not good enough for professional quality. I have raised enough for one track but I have 6 more to go to complete my EP album. People are really going to enjoy this. It's a breathe of fresh air from the same sound, same vibe and sets itself to a high standard. With your contributions I can make what I am out to pursue happen a lot faster. Once my EP is complete it is time for promotions.
How You Can Help & What You Get
- All funding is transferred to my business paypal account that I use for selling merchandise and credit card payments for live performances. The funding then goes to WesMix Productions in Detroit Michigan owned by Kevin Wesley Williams. He will then take the charts I wrote and hire studio musicians to play and record their parts. Once finished it goes into mixing with my vocal tracks that I record in New Jersey and e-mail to Detroit. The price range for this is between $500 to $1100 per song. The last phase of recording is mastering. The mix track gets sent to Mastering House Inc in Pottstown Pennsylvania to Tom Volpicelli for a total of $75 per song. When all recordings are complete they go to Disc Hounds in West Chester PA to be packaged for a total of $700 for every 300 CD's. These songs will also be on I Tunes and sold digitally. The total project cost is anywhere from $5,000 to $10,000 dollars
- If funds are left over they are kept in the business paypal account and will be used for the full length album LP. The songs I write will never end so the money will always go to production.
The Impact
- This project has much value to many people who love music. There are many people out there that want to hear a new sound with real instruments and a fresh new talent. The originality stays in the pocket of the norm to not get too abstract to where the audience doesn't get it. Most of the songs I write are about real life events. Some are happy, some sad but all great for the mind and soul.
- Innovative new artists always catch the main stream if they catch the peoples attention. What catches their attention is a great rhythm/beat, melody, a great voice and themes they relate to. My facebook audience has always given me praise and loves my tracks. On my youtube account my videos are at a 98% like rate. I can't reach everyone but the people I do all like it. These are strangers 90% of the time so I know it's right.
Risks & Challenges
- The risk is simple, the with all the talent and all the work I put into this, it still needs to be noticed by someone. I can promote myself and run campaigns for promotions but I still need to get a little lucky to be found. To me I don't lose out if I don't hit it big. My project is for my fans I have already and to continue expressing myself through music.
- My plan for minimizing this list is getting together with promotional companies and agencies to help get my stuff out there. On my own I will also promote as much as I can and share to as many as possible. It's a matter of marketing and with the right methods in place I can increase my chances.
Other Ways You Can Help
- Contribution with money is not the only way to help my campaign. Just getting the word out about it can really help what I am doing. So if you are interested but don't have the extra and still want to help, a simple sharing on facebook or word of mouth can help.
- To share use the indiegogo share tools to make it all easier!!!
And that's all there is to it.