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Reimagine Local Marketing #SupportLocal

A simple & actionable Marketing Workbook for businesses who care about their community!

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Reimagine Local Marketing #SupportLocal

Reimagine Local Marketing #SupportLocal

Reimagine Local Marketing #SupportLocal

Reimagine Local Marketing #SupportLocal

Reimagine Local Marketing #SupportLocal

A simple & actionable Marketing Workbook for businesses who care about their community!

A simple & actionable Marketing Workbook for businesses who care about their community!

A simple & actionable Marketing Workbook for businesses who care about their community!

A simple & actionable Marketing Workbook for businesses who care about their community!

Ryan Frisch
Ryan Frisch
Ryan Frisch
Ryan Frisch
1 Campaign |
Folsom, United States
$2,465 USD 34 backers
4% of $50,000 Flexible Goal Flexible Goal

UPDATE: We've amended our campaign since our initial launch. You can see what that means for our current backers here. Bottom line is we are still committed to our original mission of helping businesses and consumers connect online and helping them both understand how they can make a difference locally.
These changes allow us to maximize your contributions and begin the process of helping local businesses understand how they can grow their business while making a difference in your community at the same time. All proceeds will go towards creating a workbook which will become a free resource for them and outline how to get started and why it's important to think community first. Whether you're a business who wants a better marketing strategy, a publisher that wants to help build community or simply a local first consumer who wants to help make a small difference please consider a contribution to our campaign.



The Workbook

Local business struggle with digital marketing because it’s confusing and time consuming. The Workbook and accompanying Online Training Course outlines a simple & effective approach to digital marketing that focuses on how to tell their unique story through things like local sponsorships (nonprofits, teams, clubs, etc.), other word-of-mouth tactics and of course all the normal stuff like advertising, email and social media.

The Local Marketing Fundamentals Workbook is more than just another online course about digital marketing though!

The workbook will show local businesses how to collaborate with other local organizations including other businesses, publishers, Chambers and associations to increase their reach and better serve their community which is good for everyone. This is what makes local marketing so unique and powerful!

It will cover topics such as:

  • Telling Your Story
  • Digital Advertising (Banner Ads, Pay-Per-Click, Native Advertising & more)
  • Referrals/Word-of-mouth Marketing
  • Feedback, Customer Reviews & Reputation Management
  • Directly Listings (Yelp, Google Places, Angie's List, etc.)
  • Collaborative Marketing & Partnerships
  • Social Media
  • Email Newsletters/Email Automation & Lead Nurturing
  • Audience Engagement Tactics/List Building/Audience Development
  • Analytics
  • Customer Support/CRM
  • Loyalty/Reward Programs
  • Conversion Optimization, Scheduling & E-commerce
  • And more...

Every chapter will all be boiled down into easy-to-digest lessons, complete with exercises and action items that are easy to understand and implement and it's all designed to help local businesses improve their marketing in as little as 5 minutes a day while giving back to their community in various ways.

So, if you believe like we do that local STILL matters, please help us make a difference by contributing today!


Window Decal Mockup


More About Locable

Locable was founded in 2009 on small town values and a lofty objective:

Revolutionize local marketing by creating affordable software that reconnects business with the community, enriches relationships and makes each town a better place to live.

We've been working with local publishers for more than 5 years to help them build community online through software and marketing solutions and now have over 80 publishers in the network. We view local publishers as the anchor tenant on the digital Main Street that helps connect businesses and consumers in a meaningful way and recently launched the IMPACT Marketing Suite to help them better serve their local advertisers.


Risks & Challenges

Just like any other project, we could face unforeseen obstacles, production delays from suppliers or even mishaps, but if any of that happens we promise to be open and transparent about it as things progress. The bottom line: if you support us, we'll make sure you get what's promised. We're here to make a difference and that starts with making you happy!


Other Ways You Can Help

Some people just can't contribute, but that doesn't mean you can't help! If you believe in what we're doing, please share to help us get the word out and make some noise! #SupportLocal

Looking for more information? Check the project FAQ
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Choose your Perk

featured

Workbook - Printed Copy

$35 USD
Receive a printed copy of the workbook and recognition as an early supporter on locable.com.
Estimated Shipping
January 2016
4 claimed
Ships to United States of America

Early Supporter - Thank You!

$5 USD
Receive recognition as an early supporter on locable.com. Every little bit helps!
Estimated Shipping
November 2015
0 claimed
Ships worldwide.

Local Ambassador

$10 USD
Receive an "I Support Local" window decal and recognition as an early supporter on locable.com.
Estimated Shipping
January 2016
1 claimed
Ships to United States of America

Workbook - Digital Copy

$20 USD
Receive a PDF copy of the workbook and recognition as an early supporter on locable.com.
Estimated Shipping
January 2016
4 claimed
Ships worldwide.

Ambassador Sticker Pack

$100 USD
Receive a pack of 25 "I Support Local" window decals for you to share with advertisers, members, friends, family or whomever! You'll also receive a co-branded copy of the Local Marketing Fundamentals Workbook as a PDF for you to share and be recognized as a early supporter on locable.com. Perfect for those people and organizations that want to help spread the word. Thank you!
Estimated Shipping
January 2016
2 claimed
Ships to United States of America

Online Training Course

$199 USD
EARLY BIRD OFFER - Join us for a online training course for businesses that will help you best apply the lessons from the workbook in a simple and practical way. Every attendee will also receive a PDF copy of the workbook and you/your business will be recognized as an early supporter on locable.com. Unlimited team members can participate which makes this an incredibly cost effective way to train your team on digital marketing!
Estimated Shipping
January 2016
0 out of 50 of claimed
Ships worldwide.
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