The10 Watches
A startup brand aims to create the next generation of “most affordable watch” on the principle “simplicity of designs”. Nothing new, nothing ground-breaking, just a pure rendition of what watches would have looked like.
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Brand Message
In a timepiece, “10" can stand for Ten seconds, Ten minutes, Ten hours or the 10th of each month. “10" always appears when it comes to time telling. “10" is also the number of styles in this project. That is the reason why we took “10" to be our brand name and the DNA that every of our designs carries.
Lifestyle brand empowers people to look good and get the best out of themselves. We take it one step further by inspiring people to look for and get even more out of their life. You pursue what you love and cherish, and you make every moment counts.
Messages enrooted in our products:
- Producing affordable, high-quality and practical timepieces
- Exploring the possibility of wrist fashion
- Timepieces are not necessarily luxurious. They can be optimized for everyday wear
We will be selling our watches via our website: www.the10watches.com. We can thus eliminate all the unnecessary expenses on advertising, dealers and trade shows, and make the price more affordable to our Backers.
Chronograph Collection
Redefine Gentlemen Chronograph as an everyday watch.
The case is 42mm in diameter and 11.5mm thick. The chronograph collection is driven by six-hand premium Japanese quartz chronograph movements. This watch also features a quick-release strap pin for interchanging to all 22mm straps. No muss, no fuss.
We believe The 10 Watches will be your perfect companion to all different occasions of your life.
Specification
Case: 316L Surgical grade Stainless Steel. 42mm diameter.
Case thickness: 11.5mm
Glass: Sapphire Crystal
Strap: 22mm Genuine Leather with quick release pin for interchangeable
Movement: Seiko VK63 6 hand chronograph movement
Water Resistant: 5 ATM / 50 Meters
*The watch is rated 5 ATM water-resistant. You wouldn’t have to worry about your watch when you are out there in the rain or washing hands. However, you’d better take it off before going for a swim or shower.
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Quick release pin for interchangeable
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All of our selected suppliers and manufacturers from Japan, Hong Kong and China are well-experienced and reputable in their professional fields. They are all partners of the top brands you might have heard of, and there is no doubt they will maintain the same high quality and craftsmanship when producing The 10 Watches.
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Product name: Pulsation
Inspiration:
Enhanced vintage feeling through the application of Pulsometer introduced in the early 1920s. The Pulsometer provides a simple yet reliable method to measure heart rate. The seamlessintegration of vintage styling and practical function makes this piece irresistible.
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Product name: RS I
Inspiration:
Racing brings speed and excitement to men. This inspires the high contrast double-layer dial and sub dials which look just like instrument panel. The eye-catching dial arrangement along with the tachymeter and genuine leather NATO strap perfectly fulfill all masculine details and achieve an all-around timeless look.
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Product name: Everyday man
Inspiration:
Achieve a minimal style through the use of a distinctive innumerate dial. The dial is made readable by subtle cut out markings and decent green color accent. The chronograph function combined with its effortless style and genuine leather strap makes it an everyday wear.
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Product name: Noir
Inspiration:
Black, timelessness and monotone are the foundation of this minimalist style piece in the collection. Different shades of black found in the monotone dial makes it readable. The black genuine leather strap makes this piece an essential of daily life.
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Product name: 70’s
Inspiration:
Faded brown and yellow always give a vintage feel. The brownish markings, hands, natural brown leather and beige dial are what constitute this classic piece. The simple sub-dial opening and reading demonstrate the timeless character of chronograph watches.
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Product name: Flight
Inspiration:
For optimal legibility, white reading on black background has been the standard for instrument panel, which is also the source of inspiration of this pilot watch. The black double-layer dial, large numerals, white sub-dial readings and the studded genuine leather strap add up to be a perfect interpretation of pilot’s spirit.
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Product name: Pop up
Inspiration:
A playful style in the collection – a matte black dial goes with a polished black steel case, the neon pop-up accent stands out from this totally black style. It sets a new depth for the all-black trend. The character of The 10 was reiterated. Its casual styling makes it a proper everyday timepiece.
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Product name: Sundial
Inspiration:
A casual style inspired by the simplicity of vintage timepieces. The blue hands and markers contrast with the silver face and polished steel case. This stylish piece slots in between an eternal classic and an easy-going everyday wear. The etched minute markings are inspired by the appearance of a sundial, the ancient instrument for time telling.
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Product name: RS II
Inspiration:
A racing sports style which achieves a perfect balance between functionality and style in the collection. The masculine blue accent goes with the black sunray dial creates a timeless automotive look. The black genuine leather NATO strap provides steady comfort in every occasion.
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Product name: RS III
Inspiration:
The streamlined dial detail and the masculine red accent form an irresistible automotive style. The sub-dial resembles speedometer and the red pointed second hand simply arouses a man’s primitive desire for speed. The black genuine leather NATO strap is no doubt a perfect match to the racing style.
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Timeline
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Shipping
We are excited to announce that we will ship worldwide, with the exception of Belarus, Cuba, Iran, Iraq, Lebanon, Libya, Myanmar/Burma, North Korea, Somalia, Sudan, Syria, and Yemen. Prices stated includes shipping charges. Please note that you may be responsible for duties, fees and taxes that are applicable to your region. First batch of watches estimated to be shipped at early December.
We have turned to Indiegogo to help us turning our dream into reality. However, we need to fulfill the minimum order quantity required by our manufacturers and that's where we need your help. In return for your help to our first production run, we will offer you our amazing watches at just a fraction of the final retail price. Like us on Facebook, share with your friends and family and tell them about The 10 Watches. This will help making our dream come true and allow you to stay up-to-date with our latest developments.
1. Poor quality products – we have seen campaigns that over-promised and under-delivered on quality, leaving Backers nothing but disappointment. Therefore, “how to deliver quality products to our Backers” has always been one of our most significant concerns. We don’t want The 10 watches to deliver the same disappointment, and so we have spent almost 8 months to go through prototypes and to look for the perfect supplier. We have also visited the supplier’s production facility to make sure it is up to our quality requirement.
2. On-time delivery – we greatly appreciate the support from our Backers and understand late delivery can be very disappointing. Therefore, “how to avoid hiccups and to deliver on time” has also been one of our most significant concerns. We have checked numerous times with our suppliers to make sure everything is ready to go once the green light is on, and have also made an agreement with them that production will start once the campaign is sufficiently funded. We will not wait until the funds are released at the end of the campaign, in hope that our Backers can get the watches they have been longing for as soon as possible.
In light of the risks and challenges outlined above, we would keep our Backers updated with our project status and progress we have made.
If you have any questions at any time, during or after our campaign, please feel free to reach us at info@the10watches.com or leave us a comment.
