FYTA GmbH

Berlin-based, but with an otherworldly vision. We are FYTA, and we develop inventive, intuitive and cool products for a new generation of indoor gardeners.

FYTA was founded in 2018 by Claudia Nassif and Sylvie Basler, two passionate plant lovers who failed to find the products they needed during their own garden-growing journeys. Prior to founding FYTA, Claudia and Sylvie held executive positions in large international companies. Together, they combine over forty years of experience in finance, management, product development, branding and design. Their work today is supported by an international team of plant scientists, developers and creatives,

About Me

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