ArchetypeGallery Sydney

Sydney, Australia

Operation Power Up Archway 1 Archetype Art Studio

<h3>The Archetype is a creative arts enterprise with The Archetype Gallery being our main operation.&nbsp;</h3> <h3><span class="Apple-style-span" style="font-size: 10px; font-weight: normal;">Everyday spaces, everyday locations we call these "galleries", 'Concept Spaces'.&nbsp;</span></h3> <p>Each exhibition is professionally curated, managed and promoted. We have expanded to include the development of creative projects, hosting creative salon talks, events and workshops, showcasing a wide selection of contemporary visual art inclusive of film, design and performance art from around the world. Our eclectic salon assortment of artwork originals, limited edition posters and prints are also available online.<br /><br />The Archetype gallery was founded in 2006, located in a 250sqm warehouse in Sydney's CBD under the umbrella of the the Hi Rise Centre for the Arts, the first multi-disciplinary arts space in Australia. A space that incorporated dance, music, theatre classes and workshops, fashion shows, film nights, a photography studio, artist in residence and more under the same roof. The centre comprised of both Australian, as well as international teachers, artists, students and volunteers. The Archetype Gallery became a contemporary space with an underground street flare, it encouraged innovation and artist run-shows, performance art, life drawing and art workshops.&nbsp;<br /><br />Since 2010, The Archetype Gallery started operating from non-gallery spaces promoting contemporary art. "Since we closed our gallery space in the city due to high commercial rents and the lack of support from local goverment organizations towards our artist for profit approach, it forced us to, 'think outside the square', or in this case outside the gallery. The local community get exposed to more contemporary art; paintings, photography, multimedia, sculpture, performance art and fashion as opposed to it only being made available in a standard gallery space. Exhibiting art outside of the gallery is not a unique concept, but we do it very differenty. The Archetype Gallery signature brand is our gold frame the patented 'Archetype Salon Framing System' and it is adaptable to any kind of venue, playfully presenting art in a high art sort of way, inspite of it's environment."&nbsp;<br /><br />Local and international artists works are exhibited at the Archetype, with regular opening night shows for both group and solo work. "It has been such a successful step in connecting contemporary art with larger audiences while still maintaining the standard gallery flare. The businesses we work with appreciate the arts and our presence enhances their brand. The feed back we receive is always really positive, people have said, that they will always support what we do because it's interesting, unique and thoughtful. It's a testament to what we try to do which is lead not imitate and be unconventional and un-restricted."&nbsp;<br /><br /></p>

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