![]()
![]()
Let's face it.. Cardio is boring - and we believe that movement should be exciting. That's why we've pushed the line between gaming and real-life sports by transforming play into a social, fun and active competition that combines physical activity and gaming.
Strike, jab, and dodge. JABII gets your pulse up while you're having fun. Playfights between friends of all ages have never been more exciting and safe. JABII gives you all the adrenaline and none of the bruises.
![]()
JABII is played by two people who face off in a real-life match that combines the techniques of fencing and boxing, without the pain. It is possible through the innovative mechanics in the extendable boxing-device that is the JABII. Using your smartphone, you can track every single punch and even record your glorious battles.
![]()
![]()
It only takes a couple of minutes to start up your match with JABII and get your pulse racing! No need for the change of clothes or the long, tiresome commute to the gym.
![]()
JABII is fun first, activity second - and our user tests show that people don’t realise that they’ve been physically active and gotten their pulse up until AFTER the match is over.
![]()
The JABII has been playtested for safe strikes on all ages groups and has been proved to be 100% safe. The rubber front of the JABII works like a reverse airbag that lets out air as it hits your opponent.
![]()
The 60 specially-made springs pull out the power of every punch, leaving a soft touch on impact.
In other words, you can strike your opponents with fury without worrying.
![]()
The front of the JABII is equipped with a durable rubber pillow. It acts like a reverse airbag and results in punches that you can feel, but which does not hurt.
![]()
![]()
In your home or outdoors, you decide where you play. All you need is a minimum of 33 square feet (3 m2) of space and you are good to go.
![]()
![]()
![]()
Did you know that only two minutes of HIIT training gives the same effort in increased metabolism as 30 minutes of running? The activity of a JABII match is comparable to HIIT training and gives you a fun and quick way to get active.
![]()
Studies show that a lot of gym-goers don’t get their pulse up to a high enough level when training alone. With JABII, the adrenaline of the battle is sure to get your whole body moving and heart beating.
![]()
![]()
Getting your heart beating faster than its resting rate each day trains your body to move oxygen and blood to your muscles more efficiently - but getting there through traditional training methods can take a lot of time.
![]()
![]()
![]()
![]()
![]()
Many interactive games focus primarily on your upper body parts. JABII matches activate your whole body even in short matches! JABII will make sure your arms, shoulders, core and legs will be activated to the fullest.
![]()
The built-in referee controls the match and rules, much the ones you know from Tekken or Street Fighter. The app also keeps track of your every move and saves your personal stats on your player profile.
![]()
REAL-LIFE VIDEO GAMING
Hit record before the battle and share a video of your victory after the match. The app’s advanced sensors track your every dodge and jab and update your AR health-bars in real-time.
MATCHUP WITH ANYONE
Technique means more than strength. JABII’s innovative mechanics level the playing field.
GET ACTIVE WITH YOUR FRIENDS
Arrange your own tournaments. Fight your way to the top of the leaderboard.
SHARE DIRECT TO YOUR SOCIAL ACCOUNTS
The app records your biggest wins and most epic knockouts.
FULLY CUSTOMISABLE BATTLES
Choose match duration, number of rounds and much more.
PLAY OFFLINE
Worried you’ll wreck your stats warming up? Turn off the app and play the built-in battle mode in a game of first-to-three hits.
![]()
![]()
JABII is more than a game. It is an experience that allows you to step into the world of gaming and giving you the chance to become the hero. Experience the adrenaline-pumped feeling of fighting sports, developed by a team including former professional fighters.
![]()
![]()
![]()
The JABII device is hard to compare to any other game or gadget on the market. Figuring out the design wasn't easy. And once the mechanical construction and idea was finalised, we had to figure out the right materials to create a product that can take a beating.
![]()
96 high-quality components - from micro CPUs to light sensors and bluetooth 5.0 - have been expertly added onto the PCB that carries the electronics and brain of the JABII.
There's a ton of features (visible and hidden) in the JABII, we've selected some of those that we are extra proud to have included:
![]()
![]()
![]()
You may have been on a camping trip, business trip, or holiday and thought to yourself "I wish I brought my dumbbells." - but did you ever? Probably not - it's too much of a hassle.
But we guarantee whenever you’re away, you're going to want to take your JABII with you. Weighing just 2 x 22oz (2 x 650g), the JABII is lightweight and easy to carry with you on-the-go, for a quick, intense workout.
![]()
![]()
Christian & Giang
Copenhagen entrepreneurs Christian Thostrup and Giang Le came up with JABII out of a shared passion for sports, play and gaming. With their observation of the global increase in inactive screen-time with both kids and adults, their goal was to create a product that combined the best from the physical and active world of sports, and the adrenaline-filled competition and fun from the world of gaming.
“I loved kickboxing since my youth,” says Giang, “the challenge and the adrenaline – there’s nothing like it. We made JABII so everyone can step into that world and be the hero.”
With Christian’s natural-born entrepreneurial and hardware skills, and Giang’s engineering background and business development experience, they knew they were the team to make it happen.
![]()
![]()
![]()
![]()
It’s been a 3-year journey perfecting JABII: 100s of tests: almost 10,000 points of prototype feedback. Now we’re nearly there, and we’re thrilled to be entering production.
Now, to take the game globally, we’re looking to reach $10k with the Indiegogo launch.
To everyone who’s followed us, thank you for all the love and the feedback over the last 3 years. We couldn’t have done it without you.
Order now and get ready to #igniteyourgame !
![]()
![]()
We’re lucky to have some of the best talents in the world at our fingertips – and after all, we’ve been through together, we happy to call some of these bright minds ‘family’.
As a team, we’re very passionate and nerdy – a mixed bag of gamers that have been in the industry for 20+ years together with some of the brightest up-and-coming young talents.
Between us, we cover everything from product development, electronics, software, game design, art direction and product design through to customer service.
![]()
![]()
We’re not only building a game here. We’re making an Esports revolution – pushing the line between gaming and sport. Together, we can do anything.
![]()
Impact... material strength... flexibility... swings... We have tested it all.
Hundreds of different tests have been carried out with internal and external testers, and by experts from all over Europe who have visited our Copenhagen office and pitched in with ideas on how to put the JABIIs to the test.
![]()
Practise makes perfect, and with Christian in the front, JABII has a veteran with more than 20+ years of experience in the production of hardware products. Together with strong partners on the electronics-side, we are confident in the product that we have created.
![]()
![]()
![]()
Above, you can see images from our electronics manufacturer in Sweden, a machine from our production that makes the JABII grip and the part of our office that we have rigged out to be ready to handle the assembly with love and care that we personally will test and ship to make sure that everything is as it should be.
![]()
“No Man is an Island”, they say, and we know it's true. JABII has a long list of partners and friends who have contributed with knowledge, funding, and skills.
There are too many to name them all. Among those who really stood out are DGI and the IT University of Copenhagen.
![]()
DGI is Denmark’s largest sports organisation, with 1,700,000 members (out of 5,800,000 Danes - that's almost ⅓ of the total population). DGI focuses on strengthening volunteer sports in Denmark and increasing the health and well-being of Danish society. in 2018, JABII won the DGI sports innovation competition "DGI Impact".
![]()
The IT University of Copenhagen is Denmark's top tier technical and engineering University. Together with DTU - Denmark's Technical University - they helped us with the latest tech insights and access to testing facilities and brainpower.
![]()
You can earn 10% on each sale you help us bring, it's very easy to start and get earning. Just click on the banner below to read more.
![]()
![]()
![]()
We will ship you your JABII at our costs to our international hubs. Depending on where in the world you are, we will either ship to you from our hub in DK (EU backers), Singapore (Singaporean backers), Canada (Canadian backers), Australia (Australia and New Zealand backers), or Atlanta (USA and the rest of the world).
Unfortunately, different import laws and customs have made it possible for JABII to only ship to certain countries.
Write us at sales@jabii.com if your country is not on the list - then we may be able to give you a unique shipping price!
![]()
![]()
![]()
![]()
![]()