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Project: Alibi - A Multi-Platform Ghost Story

On the one night of the year when anything goes, what's YOUR alibi?

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Project: Alibi - A Multi-Platform Ghost Story

Project: Alibi - A Multi-Platform Ghost Story

Project: Alibi - A Multi-Platform Ghost Story

Project: Alibi - A Multi-Platform Ghost Story

Project: Alibi - A Multi-Platform Ghost Story

On the one night of the year when anything goes, what's YOUR alibi?

On the one night of the year when anything goes, what's YOUR alibi?

On the one night of the year when anything goes, what's YOUR alibi?

On the one night of the year when anything goes, what's YOUR alibi?

Alison Norrington
Alison Norrington
Alison Norrington
Alison Norrington
5 Campaigns |
Los Angeles, United States
$6,220 USD 150 backers
154% of $4,027 Flexible Goal Flexible Goal
Highlights
Mountain Filled 5 Projects Mountain Filled 5 Projects

Update:

All 4 Stretch Goals Unlocked!

You all are amazing! Daniël van Gool pushed us over the top and completed our set of four AMAZING creatives who will help make Project: Alibi amazing! Thank you, and man are you in for a Halloween you won't soon forget! ;)

Short Summary 

27 year old singer, Talbot Griffin, loses his job, his girlfriend and his apartment and decides to chase his dreams by taking a road trip from New York to LA one week before Hallowe’en…but the road doesn’t lead quite where he expects it to.

Project: Alibi (its working title) is a FREE Hallowe’en comedy-horror story told uniquely and frighteningly in real-time through social media, and will drag you into the scariness like never before. For the week leading up to Hallowe’en night, you’ll virtually travel in real-time with our hero Talbot as he descends deeper and deeper into a place from which there seems no escape.

But How is it Different?

Project : Alibi is a ghost story for the digital age, putting you right at the center of the macabre and creepy things happening to Talbot.  In the same way you keep close to all your online friends, Project : Alibi is more an experience than mere story and will play out in your day-to-day digital life, at times literally reaching out and pulling you right back in when you least expect it. You think the ghost stories from your youth under a blanket with flashlights were scary? This interactive ghost story will inject itself into your life for an entire week on the run up to Hallowe’en, and in a way that you’ve never experienced it, guaranteed.*

*But don’t worry, if it gets too intense you can chicken out opt-out at any time.

Who We Are

Brought to you by Steve Peters (No Mimes Media) and Alison Norrington (storycentral), this is a project we’ve been eager to bring to you for a quite some time, without the shackles of clients or serving someone else’s story. Steve is known for his Experience Design mastery on projects such as the Emmy-winning webseries Dirty Work, and for the film Watchmen  as well as over a dozen Alternate Reality Games; and Alison is known for audience-focused experiences, digital storytelling and bringing mischief to her work with Disney Imagineering R&DFOX, Harlequin's 'Chatsfield', Sweden's Musikhjalpen and the Eurovision Academy.

How Will It Work?

We don't want to reveal too much just yet, but the project will, for the first time, use a popular social platform as its main storytelling channel. You won't need to sign up to a creepy amount of platforms, there's no horrifying point in asking you to follow a scary amount of characters.

Simply “FRIEND” Talbot, and off you’ll go on a crazy journey like a maxed-out mix of Rocky Horror meets World's End meets Twilight Zone with a spattering of Inside Llewyn Davis... 

Immersive, exciting, mysterious and just a little intriguing Project: Alibi will ask you to question your alibis and to be careful what you wish for...

Contributors will help to get Project: Alibi off the ground and into your own devices quicker than you can say 'little blue box'...

What We Need & What You Get

OK, so what do we want and why do we want it?

We're looking for $4,027 to cover some scouting and hard production costs, implementation and seeding.  C'mon, Talbot Griffin needs a life before we can put him up a tree and throw stones at him.

Unique Perks? For real! You guys will get some cool stuff.  How about this for starters:


  • NEW! What’s a road-trip without a nice frosty beverage on ice? You get a classic Nesbitt’s Orange Soda to parch your thirst.


  • NEW! A road trip wouldn’t be a road trip without a little wahini to keep you company! You get a dashboard hula girl to hang loose with you for those long drives across the country.


  • NEW! Make one last stop before heading out across the desert! Look, there’s a sign up ahead! You get a retro-cool embossed Thirsty's Diner metal sign (14" x 7 3/4") AND a refreshing classic bottle of Nesbitt’s Orange Soda to remind you of your journey.


  • NEW! Talbot's brooding indie folk/rock artist T-shirt! I totally want one of these! (Note: preliminary design only)

  • We have a limited edition of imaginary candles to see you through the darkness

  • Handwritten Thank You postcards from our story's mysterious location
  • A personalised phone call to literally scare the crap out of you on or around Hallowe'en night

  • A super cool and seriously antique key to remind you of your journey and unlock those memories

  • Want to be IN our story? Heck, OK we can do that too (sure you won't be too scared? When we say immersive, we mean immersive!)
  • If we exceed our goal, we'll scale up! We've got way too many fun/scary/fun ideas for this, and the more resources we have, the more we'll be able to serve up on a plate.
  • And if we don't reach our entire goal we'll just have to scale down Project: Alibi to make it work.  But hey, that's not an option, is it? 

The Impact

You groovy people will have a huge impact on Project: Alibi by helping us hit $4027 because:

  • This is a story we've crafted for you.  Not for a client or to respond to a brief, but because we want to make some fun stuff.  That involves a road trip. And Hallowe'en. And Talbot Griffin. And his music.
  • But aside from all the fun and giggles, Project: Alibi is a valuable opportunity to use this world-renowned social media platform to bring you an awesome story.  And did we mention that it hasn't been used for storytelling yet? Oh, and did we mention that we've just got the green-light from this platform provider to help keep Project:Alibi afloat.  Meaning - they won't shut us down when they find out it's all a fun story! How cool is that? 
  • Most of all, this will be fun and we'd love you to be on this journey with us.  It's not going to change the world but might just create a little shiver of extra creepiness if you can figure it all out by midnight on Hallowe'en.

Risks & Challenges

Discoverability is always a huge hurdle to overcome, which is why we decided to run this campaign during August (when you're all more likely to be on vacation, laying by the pool, feeling carefree and willing to part with your hard-earned cash, right?).  Not really, we're running this throughout August so that we can dive into deep development during September and testing during October.  We believe we can amplify our chances of Project: Alibi being 'found' by conducting some specific research and development during September that will have young singer/songwriter in all the right places at all the right times. 

    Other Ways You Can Help

    And we get it if you can't (or don't want to) help us reach our funding goal.  

    We won't hate you for it.  (We might send some Hallowe'en mischief your way, but hey, it's all part of the service).  

    There are other ways you can help though.  

    • Use this link to help us spread the word about our campaign. Please. Could you?  Would you?  Should you?

    And that's all there is to it.

    BIG thanks.

    Alison & Steve.x

    The Team

    Steve Peters: Experience Designer

    An Emmy®-winning experience designer, Steve is Founder/CCO of No Mimes Media and host of the StoryForward Podcast. A pioneering force in Alternate Reality Games and Multi-Platform Entertainment, he has worked on some of the biggest and most innovative interactive experiences to date.

    Previously, Steve was VP of Experience Design at Fourth Wall Studios, where he worked on projects like the interactive web series Dirty Work and 6 Minutes to Midnight (for the feature film Watchmen). 

    Steve founded the Alternate Reality Gaming Network in 2002, has guest-lectured at schools including USC, Georgia Tech and Cal Arts, spoken at media conferences around the world, and prefers to open mystery boxes.

    Find him at No Mimes Media and on Twitter.

    Alison Norrington: Writer, Producer

    Alison Norrington is a writer/producer and Founder of storycentral, a London-based entertainment studio that incubates and develops ground- breaking properties with global partners in film, television, publishing and gaming.

    Alison is a best-selling novelist/playwright and has worked with Walt Disney Imagineering, FOX International, Harlequin Mills & Boon, Penguin and Cedars-Sinai Medical Centre.

    She has been a featured speaker at TEDx events, appears on the BAFTA Guru series, is a member of the International Academy of Television Arts & Sciences, The Writers Guild of Great Britain and Women in Film & TV.

    Find her at storycentral and on Twitter

    -More coming soon!-

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    Choose your Perk

    featured

    Mojave

    $50 USD
    You'll get one of Talbot's brooding indie-folk-rock artist T-shirts (see pic)! Who knows? It may be worth something someday as he becomes a music legend! PLUS the antique key, the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches. (Please add $5 for shipping outside the U.S.)
    Estimated Shipping
    October 2014
    12 claimed

    Don't Be Afraid

    $2 USD
    You don't want to go alone into the dark without a torch, so come join us on our journey and you'll get an imaginary candle of thanks from Alison and Steve. Plus our sincere gratitude, because every bit helps.
    3 claimed

    Deviant

    $5 USD
    Gets you a shoutout on Twitter and Facebook, plus special thanks on the website when it launches. And we'll throw in that imaginary candle too, because that's how we roll...
    8 claimed

    Vacancy

    $10 USD
    Get a handwritten Thank You post card mailed to you from the mysterious location in our little story. Plus a shout-out on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    September 2014
    16 claimed

    Pillar

    $15 USD
    What’s a road-trip without a nice frosty beverage on ice? You get a classic Nesbitt’s Orange Soda to parch your thirst. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches. (Please add $5 onto your amount for shipping outside the U.S.)
    Estimated Shipping
    October 2014
    3 claimed

    Gaucho

    $20 USD
    You'll get a personalized phone call to scare the crap out of you on or around Halloween night. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    October 2014
    16 out of 50 of claimed

    Somnolence

    $25 USD
    You get a replica of Talbot's prized Starbucks card (loaded with his last $5) to help you stay awake on those long, lonely drives. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    October 2014
    7 claimed

    Sparrow

    $30 USD
    A road trip wouldn’t be a road trip without a little wahini to keep you company! You get a dashboard hula girl to hang loose with you for those long drives across country. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches. (Please add $5 onto your amount for shipping outside the U.S.)
    Estimated Shipping
    October 2014
    13 claimed

    Altamont

    $35 USD
    You get a very cool antique key to remember your journey, directly from the mysterious location in our story. What does it unlock? That's for you to find out! Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    October 2014
    43 claimed

    Scotoma

    $60 USD
    Make one last stop before heading out across the desert! Look, there’s a sign up ahead! You get a retro-cool embossed Thirsty's Diner metal sign (14" x 7 3/4") AND a refreshing classic bottle of Nesbitt’s Orange Soda to remind you of your journey. PLUS the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches. (Please add $10 onto your amount for shipping outside the U.S.)
    Estimated Shipping
    October 2014
    2 claimed

    Golden Black

    $75 USD
    You get a one-hour Skype consultation with either Alison or Steve to discuss your cross-media, game or story project. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    December 2014
    4 out of 5 of claimed

    Blue Box

    $125 USD
    It's twice the fun! You get a two-hour Skype consultation with either Alison or Steve to discuss your cross-media, game or story project. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    December 2014
    2 out of 4 of claimed

    Ultimate Alibi

    $200 USD
    It's twice the fun, twice! You get a two-hour Skype consultation with both Alison and Steve to discuss your cross-media, game or story project. Plus the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches.
    Estimated Shipping
    December 2014
    1 out of 3 of claimed

    Decadence

    $600 USD
    Alison will treat you and a friend to a night of dinner, drinks and fun, decadence, glamour and escapism at London's cabaret restaurant Circus! PLUS two antique keys, the handwritten post card, shoutout on Twitter/Facebook and special thanks on the website, when it launches. Note: Does not include lodging or transportation to/from London.
    Estimated Shipping
    November 2014
    0 out of 1 of claimed

    Portico

    $1,200 USD
    You get one Associate Producer credit on the website when it launches. PLUS an antique key, t-shirt, dashboard hula girl, Thirsty's Diner sign, bottle of Nesbitt’s Orange Soda, handwritten post card, and shoutout on Twitter/Facebook.
    Estimated Shipping
    October 2014
    0 claimed

    Boerl

    $2,000 USD
    You get one Co-Executive Producer credit on the website when it launches. PLUS two antique keys, two t-shirts, a dashboard hula girl, Thirsty's Diner sign, bottle of Nesbitt’s Orange Soda, handwritten post card, and shoutout on Twitter/Facebook.
    Estimated Shipping
    October 2014
    0 claimed
    sold out

    Colorado

    $50 USD
    Estimated Shipping
    October 2014
    10 out of 10 of claimed
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