SoundEmerge is a Resource-Based Social Network for the Music Industry that offers the artist, songwriter, and industry professional a network in which to develop professional teams, make industry connections, and reach new fans.
The artist has the ability to find recording studios, producers, sound and audio engineers, session musicians, public relations firms, photographers, videographers, stylists, etc. Along with interacting and developing professional connections throughout the Music Industry, making the resource list endless and invaluable.
It is important to note that in the days of major label record deals, the label developed the team that surrounded the artist and arranged all the details, and the artist showed up to record and or perform.
The emerging and independent artists are responsible for developing all of those teams and details. SoundEmerge offers the resources needed to accomplish these tasks by networking through a uniquely designed “Resource Social Network Niche” for the Music Industry.
Unlike other sites that offer artists strictly promotional tools, SoundEmerge incorporates the fans. The fans are given an experience and opportunity to follow their favorite groups and just as important the ability to discover new artists. It is through this crucial component that a Social Commerce platform is created offering the artist, songwriter, and industry professional a revenue model.
In this day of advanced technologies, an artist has the ability to create a successful career employing the resources offered by SoundEmerge. This model has the potential to allow the artist to bank 75 to 80 percent of the revenue generated from his or her efforts versus the old Record Label Model under which the record company took 80 plus percent of the revenues.
The days of discovering new music on AM/FM Radio have essentially disappeared. The current trend is to discover music through Independent & College Radio, Satellite Radio, and the Internet. These are a few of the many avenues that American Music Channel employs to help the artist gain exposure without a record deal.
Most importantly, SoundEmerge works with emerging and independent artists to consolidate the building of their brands at a single site.
Hal Willis, the Founder and CEO of American Music Channel and SoundEmerge, is the former CEO of Country Music Television and CMT Europe, longtime General Counsel for The Nashville Network and Acuff-Rose Music, and a co-founder of mPhase Technologies. Mr. Willis is widely recognized by music and entertainment industry insiders as one of the industry’s most successful global executives and visionaries.
Mr. Willis has used “music’s lost decade” to develop a Web-based portal that provides emerging and independent artists, songwriters, and industry professionals with a set of marketing tools capable of giving them direct access to a massive community of music fans and consumers.
While the music industry’s entire business model was in final transition, Mr. Willis and his team have developed a model that allows for the rapid monetization of new and emerging industry talent and a fast track to career success.
American Music Channel, listed as one of the “Fast 50” emerging firms by Nashville Post magazine, provides a venue that allows new and emerging artists and their industry counterparts to cut years off their arrival at the top of the music charts for every major genre on the American music landscape.
American Music Channel and SoundEmerge are creating the record label of the future for the emerging and independent artist.