This campaign is closed

Fashion Positive

Join us in creating better materials for your clothes that won't hurt the environment.

You may also be interested in

Closed
Closed
Closed
Closed
Closed

Fashion Positive

Fashion Positive

Fashion Positive

Fashion Positive

Fashion Positive

Join us in creating better materials for your clothes that won't hurt the environment.

Join us in creating better materials for your clothes that won't hurt the environment.

Join us in creating better materials for your clothes that won't hurt the environment.

Join us in creating better materials for your clothes that won't hurt the environment.

Lewis Perkins
Lewis Perkins
Lewis Perkins
Lewis Perkins
1 Campaign |
San Francisco, United States
$20,234 USD 128 backers
20% of $100,000 Flexible Goal Flexible Goal

Join The Movement


Transform Fashion Now

We’re producing volumes and volumes of clothing to  meet current trends but we’re not putting any emphasis on the importance of how we treat the people or the planet on the process of making these things. If we don't stop this immediately, we're not going to be able to keep on living like we do now.

Fashion Positive partners with brands and designers and their supply chain partners to create better materials for clothing that do not harm people or the planet in the process of making and producing. It's not easy to accomplish these big goals alone—so we created a movement.



The fashion industry is one of the most harmful and wasteful in the world. 


How is Fashion Positive fixing the problem?

Claire Vivier

Fashion Positive is powered by Cradle to Cradle Certified™, the most comprehensive program in the world that guides designers and manufacturers to make products in fundamentally better ways. 

Cradle to Cradle is a design methodology that says everything we use should be looked at as a nutrient for a future cycle.


Cradle to Cradle ensures that positive impact is made in five key areas:


Why Do We Need This Money?

We are collaborating with leading designers and brands, including G-Star RAWStella McCartneyLoomstate, Bionic Yarn, Belk department stores and their supply chain partners who will create better manufacturing processes and materials for our clothing. 

DOEN Foundation of the Dutch Postcode Lottery in the Nethelands in partnership with Wendy and Eric Schmidt have already provided the beginning balance to fund these initial projects.

WE NEED YOUR SUPPORT TO RAISE AN ADDITIONAL $100,000 AND COMPLETE FUNDING NEEDED FOR THESE PROJECTS.

THIS $100,000 WILL:

A.  Provide much needed innovation funding for 2-3 project partners who make materials  for apparel (e.g., yarns, fabrics, buttons, zippers, dyes, etc..).  

B.  Examples of how the money will be used are:

     i.   Optimize a mill's renewable energy profile.

     ii.  Improvements to current water and filtration system or other means for ensuring the recycling of clean water into the facility and providing clean effluent to local systems.  

     iii.   Creation of projects which improve social practices at the facility level, thus impacting the lives of workers and local community (e.g. education, training, fair wage, human rights, women's rights, etc...).

     iv.  Invest in materials take back, recycling or upcycling programs within the facilities, brands, retailers or across the entire supply chain  (e.g. creating a system for fibers to be recollected and spun into future yarns).

    v.   Green chemistry needs  (e.g. spur research and development for new innovations in better dyes, pigments and processing chemicals to lesson impact on people and planet).

Every dollar you donate will be used to ensure that these supply chain partners have the means to create better materials for our clothes.

$1 to $1 Match

We only need $100,000 to complete the balance needed to begin this work. Wendy and Eric Schmidt have generously committed to matching dollar-for-dollar every dollar you give. We need to raise $50,000 to be matched by Wendy and Eric Schmidt, totaling $100,000 needed to begin this important work. That's a total of $100,000 you will help us create for this work. 


The Campaign Team

Press

Mind, Body, Green: 10 Wellness Trends to Watch in 2015: Supply Chain Transparency in Fashion

Huffington Post: We're One Big Step Closer To A More Sustainable Fashion Industry, Thanks To This New Initiative

Forbes Life: Why Brands And Retailers Are Running With The 'Slow Fashion' Movement

Broadway World: Stella McCartney, G-Star RAW And Others Revolutionize The Industry With Fashion Positive

Forbes Life: Green Is The New Black: Fashion Industry Aims To Increase Sustainable Practices


What you get

Denim Carry-all ($25 USD)

Mecho Systems bag ($40 USD)

Fashion Positive branded t-shirt ($50 USD)


Loomstate 100% Organic Cotton Sunshine T ($50) 


Loomstate 100% Organic Cotton Act Natural T ($50) 


G-Star RAW For The Oceans Womens Quote T-Shirt Co-Designed by Pharrell Williams ($50)


G-Star RAW For The Oceans Mens Jellyfish Print T-Shirt Co-designed Pharrell Williams ($50)

Knotty Gal Necklace ($100) 


Puma Incycle Sneakers ($100 USD)


Puma Incycle Gym Bag ($250 USD)


Pendleton Eco-Wise Wool Blanket ($200 USD)


Under The Canopy Kimono Robes ($333 USD)


Claire Vivier Wallet ($400) 

Cradle to Cradle Certified Bag ($500) 


Kayu Purse ($600) 


Under The Canopy Metamorphosis GOTS Certified Bedding Set ($1111 USD)


Averti Custom Designed Cocktail Dress ($3000)





Other Ways to Give

  • Spread the word about #FashionPositive on Facebook (Fashion Positive C2C)  or Twitter @fashionpc2c
  • Become a Fashion Positive pioneer—spread the word about this Initative and share this Indiegogo campaign with everyone you know who wears clothes!

Looking for more information? Check the project FAQ
Need more information
Let us know if you think this campaign contains prohibited content.

Choose your Perk

BE OUR HERO

$10 USD
We will be listing the names of all the Fashion Positive Heroes who contribute to this campaign. Become part of history by joining the first supporters of this work.
8 claimed

BE OUR FRIEND

$25 USD
Send us Selfie with "I LOVE FASHION +" and we will friend you on our Facebook Page and tag you in a special thank you. You can let all your social media pals know you have PLEDGED YOUR SUPPORT FOR FASHION POSITIVE PRODUCTS! And we will LOVE YOU for it!
0 claimed

Denim Carry-all

$25 USD
This denim carry-all was made exclusively for us by Saitex, a state-of-the-art sustainably-run factory in Vietnam. Inside it bears the message "Remaking the way we make things."
8 out of 50 of claimed

Mechosystems bag

$45 USD
We LOVE this bag! This tote is made out of Cradle to Cradle Certified™ Mechosystems window shade fabric. Substantial and sturdy, it is the perfect tote to compliment your adventures.
2 out of 25 of claimed

Fashion Positive Branded Shirt

$50 USD
Be part of a select few who can show your support with a Cradle to Cradle certified t-shirt sporting the FASHION POSITIVE LOGO.
8 out of 100 of claimed

Loomstate Organic T

$50 USD
100% Organic Cotton T soft as a babies butt! These are shirts you will want to live in around the clock! Your pick - Red "Act Natural T" -or- Natural "Sunshine T." We are proud to say that Loomstate is a Fashion Positive Leadership partner. Look for Cradle to Cradle Loomstate fashion items in the future!
Estimated Shipping
March 2015
1 out of 10 of claimed

Incycle Puma Sneakers

$100 USD
Be one of the few people who has a limited edition Cradle to Cradle Certified Sneaker by PUMA - The Incycle Collection Reserve Ball Sneakers.
6 out of 30 of claimed

Pendleton Eco-Wise Blanket

$200 USD
Not only is this fabric richly colored and delightful to touch, it is also created to leave the lightest impact on the earth. 100% pure virgin wool and totally sumptuous.
4 out of 25 of claimed

Fashion Positive Team Webinar

$250 USD
Meet the Fashion Positive Team in an hour web meeting to share your ideas, connect to the visionary leaders behind this movement and make some new connection for your life and world.
0 out of 10 of claimed

Kimono Robe

$333 USD
These Under The Canopy brushed 100% organic cotton robes are GOTS and Fair Trade Certified. The kimono will indulge your senses while satisfying your soul wrapping you in absolute comfort. There is an added a patch pocket and attached belt for your comfort. The one-size-fits-most robe is offered in lavender aura, mineral blue, cloud or white.
Estimated Shipping
March 2015
0 out of 11 of claimed

Clare Vivier Wallet

$400 USD
This Clare Vivier wallet is offered for Master & Muse by Amber Valletta. These exclusive Clare Vivier’s bags are all created using vegetable tanned leather. Clare is rooted firmly in the Los Angeles fashion community where her line is made exclusively, from conception to fabrication. With a nod to their socially conscious construction, each of her bags proudly bears the moniker, “Locally Made.”
Estimated Shipping
March 2015
0 out of 1 of claimed

Cradle to Cradle Certified Bag

$500 USD
This gorgeous travel bag made of Cradle to Cradle certified Mechosystems Nylon fabric looks and feels like a designer carry-on. You will be part of an elite group who own this bag.
1 out of 5 of claimed

Fashion Positive Team Meeting

$500 USD
Meeting the Fashion Positive Team in NYC during one of their 2015 strategy trips with Fashion industry partners. An hour to meet the visionary leaders of this movement to connect, engage and inspire...
Estimated Shipping
December 2015
0 out of 5 of claimed

Kayu Purse

$600 USD
Kayu is a California-based brand founded in 2008 by Jamie Lim. Her elaborately constructed clutches are individually handcrafted in a women’s co-op in Asia using sustainably-sourced materials like shell, straw, and bamboo. The process can often take more than three weeks to complete. At Master & Muse, we share Kayu’s core principles of craftsmanship, ecology, and ethics, and heartily support their efforts to help the fashion world evolve, one clutch at a time.
Estimated Shipping
March 2015
0 out of 1 of claimed

Under The Canopy Bedding Set

$1,111 USD
Under The Canopy Metamorphosis Bedding will positively brighten your bedroom, and your life. Emulate nature & the beauties within. Make your bed heavenly, regenerate your body and spirit with this GOTS Certified bedding set. Under The Canopy and Portico Premiere organic lifestyle brand offering sustainable apparel, home & hospitality collections by ECO-Fashion Pioneer Marci Zaroff.
Estimated Shipping
March 2015
1 out of 3 of claimed

Styling with Awesome Annie

$2,500 USD
Your own personal styling appointment with Annie McCourt, Fashion Positive Team member and designer.
Estimated Shipping
December 2015
1 out of 5 of claimed

Averti Custom Cocktail Dress

$3,000 USD
A custom made Averti cocktail dress designed and created with luxurious materials. This dress will be designed and fitted to you in Averti design studios in southern California.Averti is a sensual women’s clothing line that combines timeless elegance and comfort with a sense of playfulness in its designs. Each design is hand made from fine fabrics in Los Angeles with the utmost attention to quality and craftsmanship.
Estimated Shipping
May 2015
0 out of 1 of claimed

Meet Fashion Leaders

$5,000 USD
Meet the founders of Loomstate + Rogan OR Maiyet (Fashion Positive partners)
Estimated Shipping
December 2015
0 out of 4 of claimed
sold out

GStar RAW For The Ocean WomenT

$50 USD
Estimated Shipping
March 2015
1 out of 1 of claimed
sold out

Puma Incycle Gym Bag

$250 USD
Estimated Shipping
March 2015
2 out of 2 of claimed

You may also be interested in

Up Caret