We are live! Come visit us at overtoom 487 in Amsterdam or online at www.rustygold.nl
See you soon!
If you don't have Paypal or don't want to use it but do want one of the great perks or just donate. Please send an email to: zoranholtkamp@gmail.com and we'll work something out :-)
Short introduction
My name is Zoran Holtkamp, 35 years old, born and raised in Amsterdam and father to two beautiful kids.
I'm crazy in love with motorcycles for as long as I can remember.
For years it was my dream to turn my passion in my profession and now I'm taking the plunge. But I can't do it alone... Your support would help me tremendously.
Rusty Gold?
So let me explain a little bit about where this idea came from. In 2012 the Dutch 'motorcycle scene' since it consisted merely out of outdated, narrow minded stereotypes and a lot of 'labels'. Or 'hokjes' as we Dutchies like to call them. We, my good friend and fellow motorcycle aficionado Lennard Schuurmans and I, decided to do something about it.
Inspired by the international scenes like the ones from Japan and the states, which were oozing with creativity, we came up with the first annual Rusty Gold Swap+Meet.
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The first Rusty Gold poster. Artwork by Lennard Schuurmans
With successful shows like 'Born Free' and the typical American swapmeets in the back of our minds, we organized this one day vintage- and custom motorcycle extravaganza in Amsterdam.
An event where everybody and every type of motorcycle is welcome. But no commerce and no entrance fees! A place to to talk, drink, eat, gaze at each others two wheeled creations and score some vintage parts (rusty gold).
We weren't alone in our desires for an event like this since thousands of motorcycle enthousiasts showed in the last four years. And it might be a coincidence, but the Dutch motorcycle scene is flourishing with creativity, now more than ever.
A visual impression:
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The MotorShop
The immediate succes of the swap+meet, the enthusiastic reactions and the hundreds of new friends i made through it. These things gave me so much positive energy that I decided to quit my day job in advertising and focus on my dream.
My dream? A place where people like us can enjoy the open minded and creative vibe of the swap+meet. Only not just once a year, but all year long. A place to score some great stuff, vintage or new, but also a place to hang out with your friends whilst enjoying a cup of coffee. A dream called The Rusty Gold MotorShop.
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The Rusty Gold MotorShop logo. The Magpie is known for 'collecting' nice and shiny stuff. Just like me ;-) The helmet refers to the motor part and the (stolen) spoon to the coffee. Artwork by Menze Kwint
Cool Gear
So yes, the Rusty Gold MotorShop will be a store. But one like no other.
Carefully selected motorcycle lifestyle related clothing and accessories, from all over the world. Hard to find brands, magazines, books and art. And even a selection of cool vintage parts, in a vintage automotive inspired interior.
A store like this doesn't exist in Amsterdam nor the Netherlands. The only place else where you could find brands like this is online. But personally I like to have a close look before I buy something. I want to hold it, feel it, maybe even smell it and I want to try it on. Pretty hard to do that online.
Some of the confirmed brands are Iron and Resin, Eat Dust, Biltwell, El Solitario, Edwin, Vans, Roland Sands and loads more.
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Rusty Gold MotorShop interior moodboard.
(All pics are borrowed from the net for inspirational use only. I'm not going to copy anything. If one of these pics is yours and you mind me using it, please let me know and I will remove it asap).
Strong Coffee
Besides being a store, the Rusty Gold MotorShop will also serve a social aspect. Meeting up with your buddies before a ride-out, taking a pit-stop during, or just hang out and have a chat whilst enjoying a great Rusty Gold Coffee.
Yes I know. Amsterdam has hundreds of coffee bars in to choose from, why add another one? Well, because none of them are anything like the Rusty Gold MotorShop.
No 'soy decaf lattes with hazelnut syrup shots'. And sorry, but no glüten-free cheesecake with organic raspberries either.
What you will get is a great tasting and strong cup of Coffee. High quality but without any modern day mishmash and for an old fashioned price.
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Inspirational moodboard of the Rusty Gold Coffee experience.
(All pics are borrowed from the net for inspirational use only. I'm not going to copy anything. If one of these pics is yours and you mind me using it, please let me know and I will remove it asap).
What we need & what You get
A great selection of brands has been put together, the perfect coffee has been chosen, an awesome interior has been designed and we're deciding about the location as we speak....
There's just one last thing we need, to bring the Rusty Gold MotorShop to life.
A remaining sum of funds.
But instead of 'just going to the banks', I'd rather go a different route. A route which both you ánd me could profit from...
If you're a fan of the 'simple but great coffee' mentality and you love high quality and great looking clothing and accessories. Selected from all over the world and presented in an interior that should make every moto nut drool. You can now help making this dream of ours come true by making an investment.
So what's in it for you?
Well besides helping me, there's a reward for each investment.
We've assembled a range of 'perks' which you can find on the top right side of this page. Ranging from 'small' tokens of gratitude to great bargains or unique limited edition (or even one-off) items, opportunities and experiences.
You can get your hands on the perks on the top right side of this page.
Since it isn't possible to add an image to the perks themselves, I made a list with visuals which you can find here:
The perks
1. Take five! - € 5,-
Thanks for your support!
I have an unlimited supply of high fives for you, to be collected at the shop.
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2. Stick 'em up - € 8,-
A pack of ten Rusty Gold MotorShop logo stickers.
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Represent the Rusty Gold MotorShop with this vintage style coffee mug.
Made out of stainless steel with a super durable enamel coating.
Perfect for making your boss jealous at work, or your buddies on a road trip.
Great as a gift too by the way...
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4. "One decuple espresso please" - € 15,-
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This investment will get you a punchcard for ten cups of Rusty Gold coffee.
But be careful though! Rusty Gold MotorShop's coffee is the strongest in town.
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5. Coffee combo - € 25,-
For you caffeine lovers out there, looking for a deal. You get the ten cups worth of coffee punchcard ánd the Rusty Gold MotorShop mug for only € 25,-!
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6. Rus-Tee Gold - € 30,-
Get your greasy mits on the very first Rusty Gold MotorShop t-shirt!
Black on charcoal, limited edition, high quality fabric and screen printed by hand by yours truly.
Sizes S to XXL
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7. NEW! (Kick)start 'em young! - € 30,-
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How could I forget the young ones?!
With a huge badass Magpie on the front, this extra thick, low shrinkage sweatshirt will make any boy (or girl) the new boss of the playground.
Hand screenprinted by yours truly and available in sizes:
3-4yrs, 5-6yrs, 7-8yrs and 9-11yrs
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8. The Magpie Raglan - € 35,-
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This long sleeved baseball shirt or 'raglan' is perfect for those crisp autumn rides.
Like the T-shirt this item is also a limited edition and screen printed by yours truly.
Sizes S to XXL
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9. Sweater weather - € 60,-
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Typical Dutch weather ain't all that great for riding. But this sweater will keep you warm all winter long. The thick and high quality fabric will instantly make this your new favorite pick from the closet.
Sizes S to XXL
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10. All in! - € 140,-
This package includes the mug, the stickers, the ten coffee punchcard, the limited edition and hand printed t-shirt, the long sleeve ánd the sweater.
You rock!
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11. Model for a day - € 150,-
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A professional fotoshoot of your motorcycle by the very talented Mark Meisner!
If you're ballsy enough to be included in the photos, than you should look your best so a Rusty Gold MotorShop tee is included.
Afterwards you'll receive a series of beautiful (digitally enhanced) photo's to make all of your friends jealous.
Be sure to check out:
www.markmeisner.com
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12. Take a seat - € 175,-
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'Silver machine' is an Amsterdam based upholsterer who makes ridiculously nice stuff. He's also a good friend of Rusty Gold and supports the cause by sponsoring three(!) custom motorcycle seats!
Just hand him your seat-pan and your wishes and he does the rest. Magic!
Check out some of his great work here:
www.silvermachine.nl
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13. Be original, be my regular! - € 190,-
All the coffee you can drink at the shop for an entire year!
How's that for a bar tap?
Be careful though. Rusty Gold MotorShop's coffee is the strongest in town!
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14. Get your portrait on! - € 250,-
A unique opportunity to get you and your bike drawn by the very talented artist Menze Kwint. He will turn you in one of his trade mark 'Moto Monsters' and will make sure that all your beloved steel steed is looking it's best.
Check out Menze's artwork at menzekwint.nl
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15. Iron & Resin Riders Pack - € 249,-
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Wow... Iron & Resin decided to help out and how!
They assembled the 'Rider pack'. Meaning; the very classy Rambler Jacket in black or brown, the beautifully crafted Iron & Resin Tool roll and a pair of ultra soft Iron & Resin Café gloves.
This pack has a combined retail price of € 519,- euros but can now be yours less than half of that! Normally even the jacket alone costs more...
So go ahead, treat yourself to a bargain, but be quick because there's only one pack available.
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16. Custom racer - € 500,-
A brand new DMD Racer helmet was sponsored by the good people of Motorcycle Storehouse. But instead of just giving it away Lennard Schuurmans (aka mr. Bubblevisor) is adding a custom paint job to it! He's also the artist behind the awesome 'Barnfresh Hey Ho' Bell Bullitt helmet, just so you know...
Check out Lennard's blog at
bubblevisor.blogspot.com
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17. Eat Dust package - € 750,-
A complete outfit by Eat Dust! Very stoked on having this brand on board, these guys rock and their gear is beyond cool.
The outfit cosists out of a pair of selvage denim pants, a leather belt, a t-shirt, a sweater (or dress shirt) ánd a denim jacket.
But it doesn't end there! To top it off you get a professional photoshoot of you, your bike and your new look by Mark Meisner Motografie. www.markmeisner.com
Afterwards you'll receive a series of beautiful (digitally enhanced) photos.
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18. Instant BFF! - € 800,-
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Investing in this perk will make you my Best Friend Forever.
Why? Because your coffee is 'on the house' for the rest of your life. That's why.
Oh, and since you're my best friend now, you'll receive a Rusty Gold MotorShop
T-shirt too :-)
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19. Three years worth of good looks - € 1003,-
This perk is so good that it doesn't even need a visual ;-)
Pick out a rad t-shirt in the shop, put it on and walk out the door smiling.
Without paying that is and do that once every month for the next three years.
Yes. A new t-shirt, every month for the next three years!
The shop isn't even open yet and you're already robbing me...
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Why should you invest?
By investing in the Rusty Gold MotorShop you're not only doing yourself a favor in the form of receiving great perks. You're also making my and hopefully your and many other motorcycle enthousiasts' dream come true.
Amsterdam and the rest of The Netherlands are in need for a shop like this.
Where people like us can finally get the moto goods which aren't designed with only 'safety' in mind. And where you can relax in a great almost 'man cave-ish' interior with an uncomplicated but great cup of coffee.
My experience in organizing the previous four editions of the Rusty Gold swap+meet. The network of friends I gained through those meetings and my professional background in advertising helps.
But like I said, I can't do this without your help.
So please invest in the Rusty Gold MotorShop.
Many thanks,
Zoran.
P.s.
Please share the campaign with everybody who you might think be interested.
You can copy and send them this url:
www.indiegogo.com/projects/rusty-gold-motorshop
Or use the social media buttons below.
Thanks a milion!
If you don't have Paypal or don't want to use it but do want one of the great perks or just donate. Please send an email to: zoranholtkamp@gmail.com and we'll work something out :-)