Designed and handmade from a place of love to enable progress and magnify joy!
As the sole founder and creative director of Ximena Rozo Design (XRD), I combine artisanal handmade techniques with high quality, sustainably sourced materials to design and manufacture distinctive contemporary décor for hotels, restaurants, commercial and residential spaces. XRD is primary business to business; our clients value custom-made designs to best reflect their brand, while end-users value access to sustainable products with proven social impact. My goal is to empower artisan producers, mainly women, to contribute to their social and economic development.
In the last five years, there has been growing interest and demand for my products. My clients extend from boutique hotels such as The Gilded Iguana in Costa Rica, the Indigo Hotel in Columbus, GA to retail stores Anthropologie in the USA, Ron Herman in Japan, the corporate headquarters of Dragonfly Trails and a residential project in Spain. I recently produced custom-made products and provided the interior design vision of the space for The Food Mill Market in Columbus, GA.
And the concept has been validated, and we are ready to grow!!
Without financial support XRD cannot to grow.
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In order to expand and bring my business to the next level
I require investment in these main areas:
- Marketing strategy to effectively reach the clientele I described in the specific niche of interior decor with sustainable impact. For example, by participating in industry-specific trade shows, redesigning my current website, and improving our social media touchpoints to best tell our beautiful story.
- Process optimization, including investment in customer management systems for better customer interaction and quality lead generation, drive conversion and increase efficiencies.
- Research and development explore and improve production methods, research biodegradable fibers, and develop new applications to align with our sustainability goals.
So today I ask you…WHAT IF you invest in me to take my business to the next level? And I supply a growing demand for custom and sustainable design with social and ecological value!
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WITH YOUR SUPPORT WE CAN:
Strengthen (communities)
Expand (impact)
Empower (women)
Preserve (tradition)
Breakthrough (design)
Forge(gender equality)
Dignify (makers)
Trade (fairly)
Protect (the environment)
Dream (imposibles)
Achieve DREAMS
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We emphasize women’s empowerment. As we know, when we empower a woman, we empower a village.
The years 2020 and 2021 have been marked by the effects of Covid-19. As a result, the poverty gap has increased, and access to economic and social development opportunities has been reduced, especially in vulnerable communities. I believe in the power of design as a tool for transformation and using innovation as platforms for job generation. I am currently working with 14 leaders, mainly female artisans. Once production orders are distributed within the communities they generate an impact on more than 200 artisans.
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Other Ways You Can Help
Please use the Indiegogo tools to spread the campaign!
Thank you for your love!!!!
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