Zoom is taking a 1990 Hindustan Ambassador and pimping it out. This socialist-era car simply has sex appeal oozing out of its exhaust pipes. We are going to PIMP this ride out and make it EVEN SEXIER!!!
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Too Sexy for My Saree
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OUR STORY:
We are India's first self-drive car rental company (Avis India and others are 95%+ chauffeur-driven)! Check us out at www.zoomcar.in
Zoom co-founders David Back and Greg Moran became friends in college over a decade ago. Zoom was born 3 years ago when David mentioned his passion for collaborative consumption (or "the sharing economy") to Greg and suggested that they explore opportunities to take the Zipcar business model to a developing economy. Greg was working on renewable energy development in India and immediately jumped on the idea. After over one year of planning, both dropped out of MBA programs, giving up full scholarships - Greg at USC in LA and David at Cambridge in the UK.
We launched 1 year ago with just 7 cars, and now we have 125+ at 15 locations around Bangalore (with more cars and more locations added every month). You can hire a car by the hour, day, week, or month. And our transparent prices include taxes, fuel, insurance, and in-car technology.
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No matter what you are doing, we have the right car for you! We currently offer Ford EcoSport, Mahindra Scorpio (7 or 8 seat), Volkswagen Vento, Honda City, Ford Figo, Mahindra REVA E20, BMW 3-Series. Coming soon are Mahindra XUVs and Tata Safaris.
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OUR CROWDFUNDING CAMPAIGN:
We have big plans for this Ambassador - with your help!
Goal:
If we hit our base goal of $1,000 (~60,000 Indian Rupees), we will be adding:
The basics:
Zoom-green paint, leopard print seats, fuzzy dice on the mirror, smokin' awesome rims, etc..
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A super-cool Ganesha statue
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A flux capacitor
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AND NO MATTER WHAT YOU DO, DON"T FLIP THIS SWITCH!
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Stretch goals:
If we raise more than $1,000, we have stretch goals. The more we raise, the more outrageous we will make the car. We have lots of ideas, including...
Pink neon lights in the undercarriage
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A massive speaker system in the trunk
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A super-charger sticking out of the bonnet
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Super-stretch goal:
If we raise 10 lakh rupees (~$16,000), we will personally ask every Ambassador to India at every embassy in Delhi if they want to be the pimpest official in India by being the first person to drive the Zoom Ambassador.
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Here's looking at you, US Ambassador Nancy Jo Powell...
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So Sexy It Hurts.
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REWARDS:
NOTE: Indiegogo lists amounts in dollars, but credit cards and PayPal accounts in any currency can still contribute!
As we say in the video, the suggested minimum donation was going to be 69 cents because that really captures the spirit of sexing up this car. That would have been about 45 rupees. But unfortunately, Indiegogo's minimum donation is $1. On the plus side, that's actually pretty close to 69 rupees...
Some might say that pimping out an Ambassador is it's own reward, but we want to make sure our backers get something nice, so we have a pretty alluring array of rewards on offer! If you want more than one reward, feel free to donate more than once. And if you want more than one of a certain reward, you can just donate the same amount more than once (e.g. if you want two full weekdays with a Ford Figo, just donate $20 two times).
We are very excited about the Zoom Ambassador music video. We are even more excited about seeing some of our backers in it! It will be inspired by LMFAO's masterpiece video, "Sexy And I Know It".
https://www.youtube.com/watch?v=wyx6JDQCslE
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GOOD FOR BANGALORE, GOOD FOR THE WORLD:
Car-sharing democratizes transportation by extending the benefits of car use far down the income ladder. At the same time, it takes cars off the road and reduces the total number of miles driven. People think more about how they drive when they pay-per-use! In the United States and Europe, services like Zipcar and car2go have lowered pollution because people sold their cars or decided not to purchase a car, and instead, walked or used public transportation more frequently. They knew they have a car available when they needed one.
India ranks 174/178 countries in air quality, thanks in large part to high vehicle density. Yet, only ~5% of India's population owns a car! Car ownership is projected to quadruple by 2020, making a catastrophic problem even worse. Indians already suffer major health consequences because of the pollution, including 30% reduced lung capacity in Bangalore, and a childhood asthma rate that has increased 10x in the last 16 years.
Zoom can help create a culture of collaborative consumption - using existing resources more efficiently.
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ZOOM IN THE PRESS:
"With most cab passengers in Bangalore at the mercy of maniacal drivers, the concept of being able to rent a car on a self-drive basis sounds like a good one."
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"Many markets are saturated in the US with companies trying to solve niche market problems," said Gullans, whose angel network consists of young professionals investing in early-stage technology startups. "Zoom has adopted a proven business model in bigger market."
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"Greg Moran and David Back ditched the idea of pursuing their fully-funded management degrees at the University of Southern California and Cambridge University's Judge School of Business, to chase a crazy, entrepreneurial idea, three years ago."
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"Lady Judge ... has backed only a handful of startups. “It’s very unusual for me,” she said from London. “But the reason I did this one was because I had faith not only in the concept, but in the management. And I thought it was a modern business for modern times.”"
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"India-based ZoomCar is looking to grab market share in that country’s $3 billion car rental space and just raised a wad of cash with which to start."
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WANT TO SPREAD THE LOVE?
Share this campaign on Facebook, Twitter, Google+, or anything else you can think of! The more we spread the love the more sexiness we can create.
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MOST IMPORTANTLY: THANK YOU FOR YOUR HELP!!!
Special thanks goes to the people who made our pimped-out video possible:
Video Producers: www.hyphen.in
Tailor (they do more than just tear-away formal wear): https://www.facebook.com/pages/BAS-Bassam-Apparel-Studio/332508380555
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ENDING ON A HIGH NOTE
Now here are some good videos to get you in the mood! We were sure to include something for both the guys and the girls...
Moves Like Jagger (live at the Victoria Secret Fashion Show):https://www.youtube.com/watch?v=ki01LoQ_XRA
I'm Too Sexy: https://www.youtube.com/watch?v=39YUXIKrOFk
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