By getting rid of heavy administration interfaces, complex third party plugins and old school WYSIWYG editors, Odoo Website Builder introduces a modern approach to CMS and eCommerce.
Traditional functions of CMS and eCommerce have been reinvented for a great user experience:
Beautiful by Default
As a platform, the Odoo Website Builder is incredible. But we want to take it to the next level and enhance it by providing pixel-perfect bootstrap themes.
With themes, you will be able to create beautiful, interactive, eye-catching websites. We are putting all our energy into make our themes functional and really easy to use.
We will create 50 fully customizable themes. If you need a website for your own purposes, you can buy one theme from the 50 themes available at the end of the campaign. If you provide services to many customers, you can buy the pack of 50 themes and reuse them.
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Incredible Building Blocks
We plan to develop around 70 amazing building blocks for different business needs. Some examples include: google maps, team presentation, mini-profile, customer rating, feature blocks, floating menus, magazine-style blogs, gallery of images, top 10 products, pricing tables, comparison pages, contact forms, etc.
All our Building Blocks will be fully customizable, feature inline editing and intuitive.
Building blocks are created and reviewed by our team in order to ensure the HTML is clean and short. Then, our usability experts will review every building block, making sure they are perfect and easy to customize. We will organize usability tests with lambda users to ensure a great user experience.
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Endless Customization
As part of this campaign, we will develop a
customization tool for every theme. You'll be able to customize colors, fonts, layouts, backgrounds, etc. In addition to the customization tool, we will develop a LESS/CSS editor to customize themes easily.
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Watch Our Themes In Action
Designer & Developer Documentation
To help you create or customize your own website, we will write a designer and developer documentation. This will be a book to guide you through the steps you need to customize your website.
Topics covered by the documentation will include:
- How to create your own building blocks?
- How to develop dynamic and customizable building blocks?
- How to create a customization toolbar?
- How to optimize your website for SEO?
- How to easily update or change your web pages?
- The best practices when designing a custom theme?
- The list of HTML/CSS classes to use?
- The best way to add options to building blocks?
- Where should you customize the CSS/LESS?
What you will get?
We are a team of four designers, two experienced Odoo developers and two usability experts who are already working on this exciting project. The project entails:
- the design of 50 customizable bootstrap-based themes
- the creation of 70 HTML building blocks you can use for your own needs
- publishing the Themes Designer Book: a comprehensive manual on how to customize your own website
- developing new features for the Odoo Website Builder
We are designing mobile friendly themes based on the bootstrap fluid grid layout which assure you the perfect integration of any element of your page.
We will provide a suite of clean HTML blocks, also called snippets or components, so that you can use to build your image galleries, timelines, profiles, etc
Every theme will come with its own set of colors, fonts and images, giving you the ability to match it to your own branding. Our themes will cover different industries and will provide all the features corresponding to their needs.
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The Team
Csaba Fazekas / Web Designer
Stefano Rigano / Web Designer
Nicolas Michaux / Web Designer
Christine Derville / Web Designer
Christophe Matthieu / Developer
Simon Goffin / Developer
Aline Preillon / Usability Expert
Benjamin Stiens / Usability Expert
FAQ
What license will these developments fall under?
Every improvement of the website builder application will be released in open source (AGPL) and included in the official version of Odoo. This includes: the customization toolbox, the contact form builder, an improved inline editor for perfect HTML pages.
However the themes will not be open source. Once you purchase a license for a theme, you can use it on as many sites as you like, but you're not allowed to distribute it!
What version of Odoo is supported?
All themes, building blocks and customization options will work on Odoo 8 and all later versions.
As part of this project, we plan to improve the website builder (a better HTML editor, a LESS/CSS editor, and more). These improvements will be made in the master branch only (version 9).
What's the deadline for the project?
We expect to finish all themes and building blocks by the end of December. However, as soon as we finish each theme, you will have access to it. You will not have to wait until the end of December to play with them.
The first theme we developed, the "Clean" theme will be send as soon as you have contributed to the campaign as this theme is already ready to use.
Is there a demo of the Odoo website builder?
Can I choose the theme and building blocks I want?
Every theme is delivered with its own set of building blocks. However, some building blocks are shared between themes.
If you buy one theme, you will have the opportunity to select the one that best fits your needs in terms of design and the included building blocks.
- Every theme will include at least 10 building blocks.
- If you buy the pack containing all the themes, you also get the 70 building blocks.
Can I apply a theme on an existing website?
Yes, if your website is based on the default Odoo Website Builder theme; the default bootstrap. All our themes will design the standard building blocks.
Will these themes and developments be maintained in the long term?
All our themes will be maintained and updated so you can be assured of their long term usability.
What industries will be covered by our themes?
The 50 themes will cover a range of industries including: corporate, law, IT services, NGO, food, entertainment, manufacturing, healthcare, real estate, energy, consumer products, retail, fashion, advertising and more.
Can I use my theme on Odoo Online?
If you buy a theme, you will be able to use it on the official Odoo online platform.
Who are you?
This campaign is an initiative of Odoo SA, the company that created Odoo (formerly OpenERP). All the members of the team are employees of Odoo SA. (exception of Christine who is a freelancer with whom we work since 3 months on the Odoo Website Builder and that will work full time with Odoo SA to release this deliver this project.)
This is our second campaign on Indiegogo. The first one, "Open Source Your Shop!", has been a huge success and delivered on time. We just raised 10m€ so we can guarantee that we have enough resources to deliver this project.