PHOG Water's Mission
Hello, and welcome to our campaign!
PHOG utilizes cloud harvesting - an innovative, non-invasive, and energy-free technique - to sustainably source pure water directly from the clouds. As water quickly becomes the most sought-after resource, we seek to use this simple, proven technology to respond creatively to the challenges facing our changing world.
PHOG Water offers a sustainable and ecologically friendly water that runs counter to the dominant trends in the industry. Rather than simply taking resources, we replenish them. Just as PHOG is more than your average water, we want to be more than just your average water company. We're committed to helping start high-impact water access initiatives around the world and want to help spread cloud and fog harvesting technology to every site feasible. We're dedicated to creating clean water communities with people just like you, by sharing our knowledge and resources related to cloud and fog harvesting and inviting people around the world to be a part of the solution.
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Keep Climbing
During Princeton University's entrepreneur lab in the summer of 2013, we installed a successful pilot site on the summit of La Soufriere, a volcano on the Caribbean island of Saint Vincent and the Grenadines. Our pilot installation showed that the site can produce millions of liters of cloud-harvested water a year. We need your help to access it. A $10,000 investment will provide us with the capital needed to set up a viable cloud harvesting system, with 3 nets, piping, collection tanks, and labor.
With your support, not only are you investing in changing the expectations of the industry and changing lives, but you will receive one or more of the following items:
- A behind-the-scenes video of PHOG's next Caribbean excursion
- PHOG's exclusive collapsible, reusable bottle
- A PHOG Water tee depicting the clouds of La Soufriere
- Your very own taste of PHOG water, packaged in a campaign exclusive stainless steel bottle
- A cloud harvesting net dedicated in your name
- The opportunity to take the journey to St. Vincent and the Grenadines with us
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Water From Thin Air
Currently, most of the world turns to groundwater sources to meet its drinking water and agricultural needs. However, pumping water from aquifers requires a lot of energy and leads both to groundwater depletion and long-term water level decline. According to the U.S. Geological Survey, issues associated with groundwater depletion include drying up of wells, reduction of surface water levels, lower quality water, and increased pumping costs. Additionally, even when surface sources like lakes and rivers are available, they are susceptible to all types of contamination.
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PHOG Water offers an alternative to groundwater sourcing by turning an untapped resource into a valuable commodity. Cloud harvested water is free from contamination and harvesting has no environmental side effects. What's more, our brand will provide the Caribbean with a local, high-quality product while reducing the reliance on imports.
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Dive In!
If you are inspired by the PHOG Water mission, spread the word! Want to set up your own site? Follow us on Twitter @PHOGwater, email us directly at phogwater@gmail.com, and share your comments or ideas with us on our website, www.phogwater.com.
Thank you for checking out PHOG Water!
Michael, Andrea, and Jeremy
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